Go-To-Market Manager, Premium Appliances

Almo
United States, Pennsylvania, Philadelphia
Nov 05, 2024
SUMMARY: This position will be responsible for leading the development and execution of Go-To-Market strategies for Almo's premium appliance brands. The GTM Manager will collaborate with counterparts across functions including product management, marketing, and sales, to ensure the successful execution of Almo Premium's commercial initiatives within the markets it serves. This role reports directly to the Senior Vice President and requires a deep understanding of the premium appliance market, customer needs and sales channels, combined with strategic thinking, strong organizational and project management skills, and the ability to execute on initiatives. ESSENTIAL DUTIES AND RESPONSIBILITIES: Design and implement comprehensive go-to-market strategies for existing products and new product launches. Collaborate with sales to capture input, align around objectives and define key metrics for success. Work closely with Product Management and Marketing to ensure cohesive execution of GTM plans. Ensure alignment on timelines, deliverables, and communication. Partner with Region Vice-Presidents and Territory Managers to assess market trends, capture customer feedback, and develop an understanding of the competitive landscape to inform product positioning, messaging and promotional strategies. Provide actionable insights that guide the product management and marketing teams towards the development and execution of promotions, marketing collateral and point-of-sale material, showroom displays and other deliverables that enable Territory Managers to effectively serve dealers and trade partners. Ensure that the sales team is equipped with the necessary knowledge and resources to successfully drive sales growth within their markets, ensuring deliverables are launched into the field in a timely and organized fashion. Partner with Territory Managers and Dealers to develop robust omnichannel marketing strategies and assist with the improvement of content including data and digital assets for Dealers' websites. Serve as the Almo Premium business unit champion for the development of Customer Relationship and Product Information Management tools (CRM and PIM) on Almo Corporation's IT Roadmap. Provide leadership for Almo Premium's Training Hub in support of new product launches and CEUs. Serve as the primary liaison between the Regions and Almo Headquarters, including responsibility for gathering, approving and delivering all field communications in an organized manner to preserve salesforce productivity. Lead, coach and mentor one direct report who will support the tactical execution for all Go-To-Market deliverables. Qualifications MINIMUM REQUIREMENTS: Bachelor's degree preferred or equivalent work experience Minimum of 5 years of relevant sales experience with proven track record of sales accomplishments in a related industry Ability to demonstrate strong verbal and written communication skills Proficiency in Microsoft Office: Word, Excel and PowerPoint Self-motivated, able to work independently with outlined guidelines Strong organizational skills and attention to detail Ability to multi-task, delivering a high degree of responsiveness and meet the needs of various stakeholders Demonstrated critical thinking and decision-making ADDITIONAL SKILLS, KNOWLEDGE AND ABILITIES: Previous experience in a Sales Territory Manager or equivalent role is highly desired. Previous experience in the Consumer Home Appliances and/or the Architectural Building Products space is preferred. PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; and talk or hear. The employee frequently is required to stand, walk, and reach with hands and arms. Specific vision abilities required by this job include close vision, distance vision, color vision, and ability to adjust focus. WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate. DIVERSITY Statement: At DCC Technology, we deeply value diversity and inclusion. We recognize the unique contributions each team member brings to our dynamic culture and are dedicated to fostering an inclusive environment where every individual feels valued, heard, and celebrated. Our commitment extends to offering flexible working arrangements, ensuring that we accommodate the diverse needs of our colleagues and stakeholders. By joining us, you'll be part of shaping the future at DCC Technology, driving forward initiatives that not only make a real difference but also reflect the rich tapestry of our global community. Let's innovate together, embracing diversity to inspire groundbreaking solutions.