Social Media Specialist (Remote)

Sumitomo Mitsui Banking Corporation (SMBC)
United States, Arizona, Phoenix
Nov 07, 2024
Join us on our mission to create a completely new, 100% digital bank that truly serves customers' best interests. We are a close-knit and fun-loving team of seasoned financial services professionals who came together for the challenge of building a bank from scratch - and we are committed to doing it all the right way (from technology infrastructure to modern marketing to customer experience). The anticipated salary range for this role is between $80,000.00and $130,000.00. The specific salary offered to an applicant will be based on their individual qualifications, experiences, and an analysis of the current compensation paid in their geography and the market for similar roles at the time of hire. The role may also be eligible for an annual discretionary incentive award. In addition to cash compensation, SMBC offers a competitive portfolio of benefits to its employees. We work with the flexibility and speed of a start-up. But we also have significant stability and capital from being part of the SMBC Group (Sumitomo Mitsui Banking Corporation). SMBC is the second largest bank in Japan and the 12th largest bank in the world with operations in over forty countries. And SMBC is committed to disrupting the US marketplace with ground-breaking products. It is the best of both worlds, and we are seeking proven marketing leaders to propel us towards a national launch. We have both the ambitious growth plans and the 'patient capital' necessary to execute a multi-year plan. Join us on the journey to deliver an exciting concept of evolved banking. SUMMARY: Manage Jenius Bank's relationship with Sprinklr, interfacing with the vendor to build reports, troubleshoot publishing/monitoring issues, and lead efforts to optimize the use of the tool. Develop monthly reporting from platform and GA4 data to evaluate channel and content performance Participate in the end-to-end creation of social media content, including shepherding content approvals through legal and compliance, as needed. PRINCIPAL DUTIES & RESPONSIBILTIIES: Run the operational side of Jenius Bank's social media platforms. This includes administering the business tools (e.g., Meta Business Suite) for paid and organic operations, interfacing with platform reps and agency partners. Monitor consumer engagement across platforms, leveraging Sprinklr tools, respond to consumers, and interface with customer service/customer experience teams for servicing and compliance-related issues. Manage Jenius Bank's relationship with Sprinklr, interfacing with the vendor to build reports, troubleshoot publishing/monitoring issues, and lead efforts to optimize the use of the tool. Develop monthly reporting from platform and GA4 data to evaluate channel and content performance Participate in the end-to-end creation of social media content, including shepherding content approvals through legal and compliance, as needed. POSITION SPECIFICATIONS: 3-5 years of experience managing social media channel operations required Using social media management tools such as Sprinklr to publish on and monitor social accounts Publishing, pulling metrics, platform management and troubleshooting with Meta Business Suite, YouTube management tools, and LinkedIn Business Manager Managing a Reddit account would be a plus Setting goals for and measuring social performance using platform and web traffic metrics Managing monitoring routines, risk management, and interaction with legal and compliance teams in a regulated industry Knowledge about strategies for creating social media engagement, especially with a new brand Community management background a plus Social media servicing a plus Experience with social media content creation Planning and executing content on Instagram, Facebook, YouTube and/or LinkedIn (Examples of social media work you've worked on will be requested) Working with influencers a plus Strong knowledge of social media trends Excellent project management skills with a history of successfully driving projects to completion. Process and metrics orientation with strong attention to detail and problem-solving skills Exceptional oral and written communication skills desired Bachelor's degree required EOE STATEMENT We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law. CCPA DISCLOSURE Personal Information Collection Notice: This notice contains information under the California Consumer Privacy Act (CCPA) about the categories of personal information (PI) of California residents that SMBC MANUBANK collects and the business or commercial purpose(s) for which the PI may be used. We do not sell PI. More information about our collection and use of PI may be found in our CCPA Privacy Policy at https://www.smbcmanubank.com/privacy/ccpa-disclosure. Persons with disabilities may contact our Customer Contact Center toll-free at (877) 560-9812 to request the information in this Notice in an alternative format.