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Admissions Marketing Associate, GSEHD

George Washington University
United States, D.C., Washington
Nov 15, 2024
I. JOB OVERVIEW


Job Description Summary:
The Graduate School of Education and Human Development community is dedicated to the mission of leading innovation through learning. Our students emerge from our programs enriched in theory and practice and become agents of change in education and human services.

The Admissions Marketing Associate coordinates marketing efforts for the recruitment of prospective students and provides technical marketing guidance.

This role participates in the design, development, and implementation of marketing activities and materials, such as brochures, campaigns, and audio/visual materials, for a school or for the central division. This position typically coordinates events with clients, vendors, and internal departments. This position may also assist in the creation and execution of routine advertising campaigns (web, SEO, radio, and print) and marketing collateral.

This position assists with marketing efforts for the recruitment of prospective students and provides technical marketing guidance. This role participates in the design, development, and implementation of marketing activities and materials, as well as assists in the creation and execution of routine advertising campaigns. Some specific responsibilities will include:

  • Assisting in managing marketing and advertising efforts
  • Managing promotion and event registrations for Office of Student Life events
  • Event planning and execution
  • Coordinating photo and video shoots
  • Assisting in the development of student journey communications
  • Creating and coordinating content
  • Supporting lead generation and recruiting efforts


Performs other related duties as assigned. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position.

This is a hybrid position, meaning some days will be in the office on campus and some days telework, depending on what is needed by the program
Minimum Qualifications:

Qualified candidates will hold a Bachelor's degree in an appropriate area of specialization. Degree must be conferred by the start date of the position. Degree requirements may be substituted with an equivalent combination of education, training and experience.

Additional Required Licenses/Certifications/Posting Specific Minimum Qualifications:
Preferred Qualifications:
It is desired that qualified candidates will hold a Bachelor's degree in an appropriate area of specialization. Degree requirements may be substituted with an equivalent combination of education, training and experience.
Hiring Range $51,455.52 - $70,708.76
GW Staff Approach to Pay

How is pay for new employees determined at GW?

Healthcare Benefits

GW offers a comprehensive benefit package that includes medical, dental, vision, life & disability insurance, time off & leave, retirement savings, tuition, well-being and various voluntary benefits. For program details and eligibility, please visit https://hr.gwu.edu/benefits-programs.



II. JOB DETAILS


Campus Location: Foggy Bottom, Washington, D.C.
College/School/Department: Graduate School of Education & Human Development (GSEHD)
Family Comm, Mktg & Media
Sub-Family Marketing and Brand Management
Stream Individual Contributor
Level Level 1
Full-Time/Part-Time: Full-Time
Hours Per Week: 40
Work Schedule: Monday through Friday, 9 a.m.-6 p.m.
Will this job require the employee to work on site? Yes
Employee Onsite Status Hybrid
Telework: Yes
Required Background Check: Criminal History Screening, Education/Degree/Certifications Verification, Social Security Number Trace, and Sex Offender Registry Search
Special Instructions to Applicants:
Employer will not sponsor for employment Visa status
Internal Applicants Only? No
Posting Number: S013429
Job Open Date: 11/14/2024
Job Close Date:
If temporary, grant funded or limited term appointment, position funded until:
Background Screening Successful Completion of a Background Screening will be required as a condition of hire.
EEO Statement:

The university is an Equal Employment Opportunity/Affirmative Action employer that does not unlawfully discriminate in any of its programs or activities on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or on any other basis prohibited by applicable law.

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