Digital Marketing Coordinator

Children's Hospital Association
vision insurance, parental leave, paid time off, paid holidays, remote work
United States, Kansas, Lenexa
16011 College Boulevard (Show on map)
Dec 10, 2024
Job Description Become a champion for children's health with a career at Children's Hospital Association. We serve with purpose and passion to help 220 member children's hospitals improve kids' health and well-being. Where You'll Work This position is based in our Lenexa, Kansas office. We leverage a hybrid working model working three days in the office, two days optional remote work. What You'll Do The CHA Communications team is growing! This new position will report to the Director of Digital & Web Operations supporting the production of engaging and effective digital content across our marketing technology platforms, including our websites, email marketing campaigns and social media channels. Produce departmental and recurring digital communications, including webinar communications, broadcast emails, newsletters, and social media content.Assist in updating web content for the CHA website, including drafting, formatting and performing thorough proofreading to ensure alignment with CHA's brand, tone, and strategic objectives. Support our self-service communication platform, including community creation and management. Maintain an organized comprehensive digital asset library, including images, videos and documents, ensuring accessibility and ease of use for cross-departmental needs. Develop and implement A/B testing strategies to evaluate the effectiveness of marketing content, email campaigns, website elements, and social media posts. Analyze results to identify actionable insights, improve engagement rates, and inform future marketing initiatives. Develop and maintain strong professional relationships across the organization to gain an in-depth understanding of CHA programs and services, promoting effective collaboration.. Support departmental projects through managing tasks, resources and timelines to ensure timely delivery of content. Experience and Skills What You'll Bring to CHA Any combination of education and experience providing the required skill and knowledge is qualifying. High school diploma or equivalent required. Bachelor's degree in marketing, communications, information technology or related field preferred. Minimum of two years of digital marketing or content production experience. Strong understanding of content management systems (CMS), such as Sitecore or Wordpress. Strong understanding of email marketing and social media platforms. Ability to set priorities, handle multiple projects and meet deadlines under minimal supervision. Proficient in Microsoft Office suite, particularly Word, Excel, and PowerPoint, Canva, and other common business software. Familiarity with HTML, SEO, UX and analytics. Strong attention to detail and organizational skills. Excellent interpersonal and relationship-building skills. Natural ability to make connections between ideas and/or people. Our Perks and Benefits: Competitive total compensation package Medical, dental and vision insurance Retirement Savings program with generous company contribution Hybrid working model Health Savings Account with company contribution Wellness program Paid time off and personal days 8 paid holidays Paid Parental Leave DC Commuter benefits And more! More About CHA Diversity, Equity and Inclusion CHA is committed to advancing diversity, equity and inclusion within our organization, our membership, the care delivery of children's hospitals and their communities and through the federal policymaking environment. With children's hospitals we strive to ensure organizational cultures where everyone feels valued and actively participates in the mission of our organizations. Racism stands firmly in the way of improving children's health. We remain vigilant in our quest for a diverse and inclusive community and in standing against racism and discrimination wherever it exists. Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin, and protected veteran status, or disability status. Visa sponsorship is not available for this position.