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Search Analyst (Remote - EST/CT Time Preferred)

Eliassen Group
life insurance, 401(k)
United States, Massachusetts, Reading
55 Walkers Brook Drive (Show on map)
Dec 18, 2024

Description:

100% Remote Role

The world's largest home improvement specialty retailer, operating more than 2,300 stores across the U.S., Canada, Mexico, and beyond, is seeking a talented Search Analyst to join their team. With a focus on helping customers build and improve their homes, this company values dedicated, knowledgeable professionals and offers exciting opportunities to grow in a collaborative and rewarding environment.

Why Join Us?



  • Be part of a globally recognized, industry-leading company.
  • Work remotely with a preference for EST/CT time zones.
  • Opportunity to work on impactful digital marketing campaigns that shape customer experiences.


Position Overview:

The Search Analyst will support the planning, execution, and optimization of addressable channel campaigns, ensuring alignment with marketing objectives and larger organizational strategies. This role involves managing Google Ads campaigns, collaborating with key internal and external stakeholders, and ensuring channel performance standards are met or exceeded.

Due to client requirement, applicants must be willing and able to work on a w2 basis. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.

Rate: $30 - $35 / hr. w2



Responsibilities:

Campaign Management (35%):



  • Manage components of addressable channel campaigns, implementing larger strategies, including bidding, targeting, and ad creation.
  • Develop and support test-and-learn agendas to enhance performance.
  • Track and ensure campaign performance standards are met or exceeded.


Organizational Alignment (35%):



  • Build relationships with internal and external stakeholders, including platform partners and agencies.
  • Share and implement best practices across the organization.
  • Act as an informal leader and mentor within the channel organization.


Channel Management (30%):



  • Support channel planning, activation, and reporting to ensure strategies are executed effectively.
  • Participate in agency and partner management, integrating them into workflows seamlessly.



Experience Requirements:

Must-Have:



  • At least 2 years of professional experience managing Google Ads campaigns, ideally using 3rd-party bidding platforms like Search Ads 360, Skai, or similar.
  • Experience with key Google placements such as Google Shopping, Performance Max, and Dynamic Search Ads.
  • Strong understanding of marketing KPIs and the ability to analyze and present data insights.
  • Proficiency in Google Suite and marketing automation platforms.



Preferred Qualifications:



  • Familiarity with tools like Asana and other project management systems.
  • Knowledge of DeepLinking platforms such as Branch.io or Appsflyer.
  • Hands-on experience optimizing campaigns with ad platforms like Google AdWords, Facebook, or Snapchat.
  • Experience in coordinating and executing omnichannel campaigns.



Apply Today!

If you're passionate about managing impactful Google Ads campaigns and are looking for a remote opportunity with a global leader in home improvement, this role is for you!

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