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Marketing - CRM Product Director

The Sherwin-Williams Company
$127,323 - $165,528 Annually
United States, Ohio, Cleveland
Jan 28, 2025

The PCG CRM Product Director will lead the team responsible for identification, management and implementation of requirements associated to the PCG historical and future CRM Platforms (SFDC and Microsoft Dynamics). This role will work with PCG and select enterprise teams to ensure the successful design, deployment, implementation of a new global CRM platform, in support of over $6 Billion in global business. This work will include successfully transitioning operations of the current Salesforce instance to the new Microsoft Dynamics platform over the next three years.

"Job duties include contact with other employees and access confidential and proprietary information and/or other items of value, and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Company's staff, employees, and business relationships."

CORE RESPONSIBILITIES AND TASKS

The PCG CRM Product Director will lead the team responsible for identification, management and implementation of requirements associated to the PCG historical and future CRM Platforms (SFDC and Microsoft Dynamics). This role will work with PCG and select enterprise teams to ensure the successful design, deployment, implementation of a new global CRM platform, in support of over $6 Billion in global business. This work will include successfully transitioning operations of the current Salesforce instance to the new Microsoft Dynamics platform over the next three years.

Key Responsibilities:



  1. Lead dedicated team of CRM product owners/managers across a variety of capabilities.
  2. Manage workstreams across CRM Product Owner groups, Business Units, Digital Technology, Enterprise Technology Group to ensure intime delivery of the digital product.
  3. Drive collaboration with business/division commercial and sales excellence leaders to define user stories and requirements for development teams.
  4. Recommend prioritization of work within the project, ensuring alignment of key workstreams across all stakeholder groups.
  5. Manage and prioritize backlog of request for current CRM (SFDC) platform to maintain usage throughout the transition to Microsoft Dynamics.
  6. Facilitate communication between product, development and stakeholder teams to ensure alignment of CRM requirements and performance.
  7. Champion simplification and consistency efforts across sales and business processes.
  8. Ensure efficient usage of resources across the project needs and escalate key information and requests around any changing resource needs.
  9. Establish and monitor key performance indicators related to CRM usage and use adoption.
  10. Analyze data to identify areas for improvement and make data-driven decisions.
  11. Evaluate and recommend improvements to optimize operations and enhance efficacy of CRM platform.
  12. Collaborate with SHW Process Owners across functions on the implementation of key processes into the CRM structure.
  13. Identify and Develop business cases requesting changes in scope, timing or functionalist of the CRM.
  14. Partner with PCG and BU Sales Excellence to drive change management activities supporting project roll out and adoption.



This role requires exceptional stakeholder management skills, with a proven ability to build trust and execute in a complex/matrixed stakeholder environment. Strong communication skills with a proven ability to communicate with all levels of the organization will be critical to success.

POSITION REQUIREMENTS

FORMAL EDUCATION:

Required:



  • Bachelor's degree in a technical- or business-related field


Preferred:



  • Lean Six Sigma Certification, Agile or Product Management Certification



KNOWLEDGE & EXPERIENCE:

Required:



  • Minimum of 5 years' experience in process improvement (continuous improvement, IT) or 5 years' experience in commercial sales or marketing roles including marketing, CRM, project management or Digital Product management.
  • Ability to manage projects efficiently
  • Global knowledge of industrial commercial sales processes and products


Preferred:



  • Prior knowledge of key process and technical products within the Sherwin enterprise processes
  • Experience in agile project environments
  • Experience in transformational projects or enterprise level initiatives
  • Experience in enterprise level solutioning through data driven insights



TECHNICAL/SKILL REQUIREMENTS:

Required:



  • Ability to develop process implementation plans.
  • Prior experience in working collaboratively with the Continuous improvement (CI) team to ensure processes are executed and improved.
  • Experience in animating the local experts community (Key users, SMEs) to ensure the processes enrichment and the enhancements of the IT solution.
  • Expertise in allocation of resources (people, tools, environment) to enable Process teams to deliver on strategic goals
  • Financial acumen to manage and adhere to plans, budgets, and value creation



Preferred:



  • Ability to manage projects efficiently
  • Strong communication skills - verbal, written, and interpersonal
  • Strong statistical and problem-solving skills
  • Well organized and able to handle detailed work in a fast-paced environment
  • Self-motivated with high sense of urgency, resourcefulness, and adaptability
  • Experience leading teams through transition to Agile methodology including knowledge of tools and methods



TRAVEL REQUIREMENTS: (TIME SPENT AWAY FROM HOME OR OTHER TYPICAL OFFICE LOCATION)



  • 30%


WORK SCHEDULE:



  • Monday through Friday, 37.5 hours per week



This position is not eligible for sponsorship for work authorization now or in the future, including conversion to H1-B visa.

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