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Development Director

The Salvation Army USA Central Territory
United States, Wisconsin, La Crosse
Mar 05, 2025

Wherever there is a need in La Crosse County you'll find The Salvation Army. We not only strive to help our community with shelter and food, but to also empower our youth as well.

The Development Director will oversee all development activities for The Salvation Army, LaCrosse, including fund raising, public relations, volunteer management, and Advisory Board development, and represent The Salvation Army at community functions.

About the role:



  • Provides leadership and mentoring of departmental staff, imparting a clear vision and providing effective communication that builds a team environment that works to achieve departmental objectives.
  • Leads the development team in planning fund-raising strategies.
  • Manages the relationship of The Salvation Army, LaCrosse, with corporations, foundations, and individuals from whom funds are sought for various programs and projects.
  • Remains current with events and trends in local and national philanthropy.
  • Creates and implement an external public relations program, including preparing and disseminating news and information through the Corps; website, newspapers, periodicals, television, radio, social and other forms of emerging media.
  • Serves as primary media contact for The Salvation Army in La Crosse County. Builds and cultivates media relationships and shares the Salvation Army story through presentations to individuals, groups, businesses, church groups and the general public.
  • Arranges and conducts tours of Salvation Army facilities with major donors to explain programs and elicit financial support.
  • Plans and implements major fundraising events and seasonal programs.
  • Provides oversight for script writing.
  • Develops the Annual Report and works with Advisory Board Community Relations and development committee to plan the Annual meeting.
  • Develop Capital Campaign materials.
  • Coordinates meetings of the Community Relations and Development Committees of the Advisory Board and attends Advisory Board meetings.
  • Coordinates the annual Legacy of Love event with the Planned Giving representative from DHQ.
  • Ensures Corps website is kept current. This includes gathering information on a weekly basis from various departments and programs and Corps officers to be included on the website.
  • Prepares and manages the Development budget.


Education: Bachelor's Degree from an accredited college or university

Certifications:



  • Valid Wisconsin Driver's License with approval to drive from TSA's insurance.
  • CFRE helpful.


Experience: 3 years' experience in the field of public relations, with supervisory experience helpful.



  • Or any equivalent combination of training and experience which provides the required knowledge, skills and abilities.


The Salvation Army is an equal opportunity employer. Candidates who are back-to-work, US Veterans, people with disabilities, people who have been impacted by the justice system, and/or people without a college degree are encouraged to apply.

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