Specialist, Communications

Red Bull North America
United States, Texas, Dallas
1717 McKinney Avenue (Show on map)
Mar 19, 2025
As the Communications Specialist, you will execute communications strategies across the region for your portfolios. You will be responsible for positioning and delivering effective communication messages across various third-party and owned media channels, including social media, web, TV, radio, and print, to bring our brand image to life and make Red Bull relevant to our target audiences. Your role in Communication is to develop and lead strategic communications through storytelling, earned media, and influencer relations, along with creating marketing content to frequently reach and engage new consumers. You will act as the "conductor of the orchestra," collaborating with cross-functional teams within our media network to lead and activate Paid, Earned, Managed, and Owned (PEMO) plans within sports, culture, brand projects, content initiatives, and beverage product innovations. You will take full responsibility for earned media activation by building relationships through traditional third-party channels and social influencer amplification. You will represent Red Bull's voice to the consumer and oversee the consistent representation of the Red Bull brand in all marketing, media network, and communication activities EXPERIENCE Your areas of knowledge and expertise that matter most for this role: 3+ years' experience in a Communications role for a major brand. Bachelor's degree in Business, Communications, or Journalism preferred. Proven ability to seek out and create compelling stories. Demonstrated editorial thinking and creativity. Agile team player capable of effectively completing tasks. Passionate and able to inspire and motivate colleagues. Strong knowledge of both traditional and digital media industries. Effective problem-solving skills and ability to mediate and coordinate conflicts of interest. Travel 0-10% Permanent Benefits eligible