Product Marketing Manager, liat Respiratory Portfolio

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Product Marketing Manager, liat Respiratory Portfolio

The Opportunity:

The Product Marketing Manager, liat Respiratory Portfolio role collaborates with global business partners to drive US market requirements into the current and future product portfolio. This role is responsible for internal processes that drive product launches, updates, and expirations while managing product availability-related inquiries. In conjunction with the demand planning team, the Product Marketing Manager is responsible for gathering market input and data to create product forecasts and business plans for assigned products. This role serves as the business owner/key point of contact for all matters pertaining to their portfolio to both internal and external business partners and stakeholders. The Product Marketing Marketing Manager effectively works within a cross functional team to inspire and influence above authority. The role monitors product supply, serves as a hub for outbound product communications, drives capturing voice of the customer insights, builds competitive intelligence and drives solutions to optimize the way we work.

The role will develop in-depth knowledge related to relevant respiratory disease states, and how Roche delivers solutions to customers in these markets compared to competition. Duties are varied and complex, often involving research, analysis and solution development. Provides direction on issues of area of expertise and assists department leadership in setting strategic direction. Requires the regular use of originality and ingenuity. The candidate possesses and applies a comprehensive knowledge of a particular field or business function, and serves as the subject matter expert for utility and use of assigned products in the market. The role plans, conducts and oversees work involving the largest and most important/complex projects. Does not supervise but provides direction to the team on projects and assignments. Works with minimum supervision. Proactively communicates progress with management and other stakeholders.

Key Roles & Responsibilities:

• Responsible for developing and executing a comprehensive portfolio/product strategy to accomplish business objectives

• In addition, responsible for pandemic response activities and task force reporting

• Advises, supports and manages critical marketing initiatives across the Near Patient Care organization by reporting on special projects, business challenges and opportunities

• Works with internal US stakeholders to manage and support assigned product lines

• including, but not limited to forecasting, pricing, inventory management, and implementation of product updates

• Works with global team to influence product development and lifecycle decisions as US customer and marketing representative

• Serves as the technical expert for their specific area of responsibility

• Develops business area mastery via deep understanding of market segments & trends, business model, analysis of critical success factors, sales forecasting, competition, and customer needs

• Drives or participates in business area annual operating planning process, development and execution of tactics, evaluation of tactics performance with metrics through business reviews, effective communication with internal and external partners

• Directs, uses and translates market research and customer insight to shape product/portfolio strategies

• Develops and executes comprehensive go-to-market strategies that contribute to growth of overall Near Patient Care business

• Inspires impactful business solutions and positive change by encouraging, motivating and empowering others

Who You are:

• You hold a Bachelor's degree in Marketing, Business, Communications, or related field

• You hold 5 years of marketing, business, sales or related business experience

Preferred Qualifications:

• Strong written and verbal communication skills

• Proven record of navigating complex and challenging situations with tight timeline restraints

• Demonstrated experience setting a strategy vision and leading through to execution

• Proven ability to influence without authority, including strong stakeholder management

• Knowledge and experience with product management

• Knowledge and experience with product launches and/or downstream marketing

Location:

• This position is based onsite in our Indianapolis campus.

• No relocation benefits are provided for this role.

The expected salary range for this position based on the primary location of Indiana is $97,800 - $181,600. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for the benefits detailed at the link provided below.

Benefits

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A healthier future drives us to innovate. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let's build a healthier future, together.

As a global leader in healthcare, Roche Diagnostics offers a broad portfolio of products, tools and services that help in the prevention, diagnosis and management of diseases like HPV, HIV, hepatitis and diabetes as well as other medical conditions, such as fertility and blood coagulation. These products and services are used by researchers, physicians, patients, hospitals and laboratories worldwide to help improve people's lives.

Roche is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.

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