IT Services Marcom & Creative Senior Specialist

Global IS Service Awareness & Comm Mngr

In this role, As IT Services Marcom Lead you will have the opportunity to define, manage and implement the IT Services Marcom plans with the objective of driving adoption and awareness of IT Ser-vices and establishing IT reputation as a consumer centric organization through attractive, innovative and effective marketing & communication campaigns, targeted to an employee base of up to 110,000 people.
The work model for the role is hybid #LI-Hybrid
This role is contributing to the IS Services in Bangalore.
You will be mainly accountable for:
- Define and implement Marcom strategies, assets and plans in unison with IT Service owners, adoption leads and training and event management.
- Develop and gain approval of campaign assets, together with the Consumer Communication Lead, Content Specialist, Channel Specialist and external agencies
- Deliver and Measure Campaigns
- Communicate outcomes to Senior Leaders in CX and business
- Provide Marketing consultancy and content to Product & Service product launch support.
- Build and maintain ABB IS Image Library in Media Bank
- Project managing development projects liaising with various stakeholders to ensure constant flow of relevant and high-quality content

• Bachelor's Degree in related fields (Marketing, Communication, Creative)
• 5 years professional experience in B2C marketing
• 2 years professional experience in a Corporate Communications or Change Management role
• 2 years in communication or marketing project management
• Experience within ABB corporate communications would be an ad-vantage
• Experience with marketing data analysis and campaign tracking

Our mission in ABB IS (Information Systems) is to harness the power of information technology to deliver valuable, reliable, and competitive IS services for ABB. If you have a strong technical skills, analytical mind, and the drive to help us stay ahead of the competition, you are the one we are looking for.
We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory
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