Marketing Analyst

This position is responsible for all mortgage lending activities within the marketing group. Position will support the FCB digital marketing efforts. Oversees certain software applications used in marketing campaigns. Responsible for working with the data team to create reports based on digital efforts. Oversee the daily implementation of marketing emails and campaigns. Review and implement processes involved in compliance approval. Assist in creating and producing marketing material to be used by the sales team. Provide administrative support to the marketing and sales team

• Mortgage Support - Oversees implementation of daily marketing campaigns to ensure consistent lead generation. Working with management to capture the need of the business unit and contribute to the development of campaigns to ensure consistent lead flow. Assist management team in utilization of software used for recruiting
• Operations Oversight - Manage marketing applications used by the sales team for lead generation and follow up. Develop proficient skills utilizing different applications (I Emergent, Velocify etc) used by the sales team and be able to produce details reports to assist in lead generation and follow up. Working with compliance team to ensure all marketing material is compliant and follows the process of approval.
• Data analysis - Work with management team to develop reporting pertaining to sales activity. Utilize software available to produce market data that can assist in management decisions and strategy. Ability to create reports based on the sales/management teams ongoing requests and market needs
• Mortgage Support - Sets processes in place that will assist the mortgage group with marketing needs. Works closely with management to ensure that the sales team has all the items they need for daily sales efforts.

Bachelor's Degree and 1 years of experience in Marketing and data analysis OR High School Diploma or GED and 5 years of experience in Marketing and data analysis

Preferred Education: Bachelor*s Degree Preferred Area of Study: MarketingPreferred Area of Experience: Mortgage License or Certification Type: null nullSkill(s): Knowledge of all facets of the mortgage production business to include marketing, software management, and compliance.

The pay range for this position is generally between $32 to $37.50/hr . Actual starting base pay will be determined based on skills, experience, location and other non-discriminatory factors permitted by law. For some roles, total compensation may also include variable incentives, bonuses, benefits, and/or other awards as outlined in the offer of employment.

Benefits are an integral part of total rewards and First Citizens Bank is committed to providing a competitive, thoughtfully designed and quality benefits program to meet the needs of our associates. More information can be found at https://jobs.firstcitizens.com/benefits.

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