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Digital Communications Specialist

Equus
United States, Pennsylvania, Harrisburg
100 North Cameron Street (Show on map)
May 08, 2025
Company Description

We help job seekers and career changers prepare for and advance in careers with a focus on sustainable, high-growth, high-demand industries. Our committed and well-trained workforce professionals deliver comprehensive workforce solutions at integrated career centers, sector-focused centers and community, and partner sites.

Job Description
  • Creative Content Development
    • Design flyers, brochures, infographics, and digital assets for workforce programs, job fairs, and events.
    • Photograph, record, edit, and produce short-form video content including client testimonials, success stories, and promotional materials.
  • GIS & Technical Commnications
    • Utilize ArcGIS to create interactive maps and dashboards to visualize labor market data, employer locations, and service coverage.
    • Support integration of technical tools for presentations, reports, and internal communications.
  • Social Media & Digital Outreach
    • Manage and grow presence across platforms including Facebook, LinkedIn, Instagram, and YouTube.
    • Develop content calendars and social media campaigns aligned with regional workforce goals.
    • Analyze engagement metrics and recommend strategies to improve reach and impact.
  • Brand & Storytelling Strategy
    • Ensure all materials align with the organization's branding and messaging guidelines.
    • Collaborate with program staff to identify client stories that highlight the impact of workforce services.
    • Interview participants and partners in a respectful, inclusive manner to gather content.
  • General Support
    • Assist with email marketing campaigns, newsletters, and website content updates.
    • Participatein regional events, capturing live content for digital use.
    • Provide training or support to staff in basic communications tools as needed.
Qualifications
  • Bachelor's degree in Communications,Graphic Design, Multimedia Production, Marketing, or 2+ years of equivalent experience.
  • Experience with ArcGIS (StoryMaps, Dashboards, etc.) and other data visualization platforms.
  • Proficient in creative suites (Adobe, Canva, MS, etc.)
  • Strong knowledge of social media best practices and content scheduling tools (e.g., Hootsuite, SocialPilot, Mailchimp)
  • Excellent written and verbal communication skills.
  • Strong project management and time management skills.
  • Passion for community impact and workforce equity
  • Friendly, professional demeanor
Additional Information

***Salary is $50k to $60k based on experience***

All your information will be kept confidential according to EEO guidelines.

Equus Workforce Solutions is a leading provider of workforce development services in North America. With a dedicated and passionate team, Equus puts the industry's best practices to work by focusing on the development, design, and delivery of demand-driven workforce solutions.

When you join Equus, you can expect extensive learning opportunities and networking programs. But most of all you can expect to make a lasting impact on the lives of others.

At Equus we are strengthened by diversity. We are committed to providing a work environment in which everyone is included, treated fairly and with respect. Equus Workforce Solutions is proud to be an Equal Opportunity Employer.All qualified applicants will receive consideration for employment without regard to race, color, gender, age, pregnancy, sexual orientation, gender identity, ancestry, religion, national origin, veteran status, physical or mental disability, or reprisal or any other characteristic protected under state, federal, or local law.

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