Marketing Manager
 Tobii Dynavox | |
 United States, Pennsylvania | |
 May 14, 2025 | |
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Why Join Us? At Tobii Dynavox, we empower people with disabilities to do what they once did or never thought possible. We call this mission Power to Be You. Our assistive communication technology helps our customers express themselves, connect with the world, and pursue independence, whether through everyday activities like ordering food or extraordinary feats like running a company. Working at Tobii Dynavox, you'll become part of a team that spans the globe, with offices in the US, Sweden, France, the UK, China, and beyond. What you'll do: In this role, you will focus on promoting and elevating our offering-primarily our products and services, by combining strategic marketing insight with strong project management and operational execution. You will play a key role in setting and executing marketing strategies that align with business objectives, while also managing incoming requests, coordinating cross-functional efforts, and ensuring timely and effective delivery of marketing initiatives. The ideal candidate is highly organized, skilled in stakeholder management, and effective at connecting the dots across teams to drive alignment and impact. As a Marketing Manager, you will be responsible for: Stakeholder Collaboration: Work closely with cross-functional teams, including product management, sales, support functions, MarCom, and our key markets, to align marketing efforts with business goals and customer needs. Project Management Excellence: Oversee multiple marketing projects simultaneously, ensuring clarity around objectives, scope, and deliverables and managing resource allocation. Review and navigate incoming MarCom requests related to our offering, assess their relevance and priority, and determine appropriate actions. Ensure timely execution and follow-through on agreed initiatives. Marketing Brief Creation: Develop clear and actionable marketing briefs to guide the planning and execution of marketing initiatives related to our offerings. Ensure briefs are aligned with strategic objectives, support cross-functional collaboration, and provide the necessary context for effective execution. Integrated Marketing Strategies & Content Activation: Develop and execute marketing strategies focused on driving awareness, demand, and engagement for our offerings. Collaborate to create and activate content that highlights the value of our products and services, ensuring consistency across all channels and touchpoints. Customer Insights & Market Analysis: Leverage customer insights and market trends to showcase the relevance and differentiation of our offerings, optimizing strategies and identifying opportunities for growth and innovation. What you'll bring:
Work Environment Requirements:
At Tobii Dynavox, our mission guides what we do, and our values guide us in how we do it. Across the organization, we are committed to being Collaborative, Considerate, Curious and Courageous. We build a trusting environment where every team member prioritizes our customers with empathy and insight. Bold ideas and learning lead to impactful solutions. Driven by curiosity, we continuously challenge the status quo to create meaningful, customer-focused solutions for our customers. What We Offer:At Tobii Dynavox, we believe in empowering individuals - including our employees - to reach their full potential. Here's what makes us unique:
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