Content Writer

Central Garden & Pet
vision insurance, parental leave, sick time
United States, New Jersey, Neptune City
85 West Sylvania Avenue (Show on map)
May 27, 2025
Description Do you love using words to captivate, inform, and inspire action? Can you seamlessly adapt your writing style to different formats and audiences? How about a knack for the occasional pun? If so, we want to meet you! The Dog & Cat Business Unit within Central Garden & Pet is seeking a Content Writer to join our Content Team in Neptune City, NJ. You'll create content that elevates our brands (Nylabone, Four Paws, and IMS) and resonates with consumers across various touchpoints. This is an exciting opportunity to dive into the creative-meets-strategic world of content creation - crafting everything from website articles and social media posts to packaging copy, emails, press releases, and beyond. Ideally, you're a wordsmith with demonstrated content creation and copyediting skills. You can easily pivot style and tone for the brand and channel, and you're comfortable working both independently and in a team setting. You will report to the Associate Director, Content Business Strategy in the Creative Department. This position is based out of our Neptune City, NJ facility 5x a week. MEASURES OF SUCCESS: Write original and engaging copy for a variety of platforms-websites, e-commerce, packaging, newsletters, social media posts, sell sheets, press releases, and more. Adhere to style guidelines to create content in each brand's unique voice, tone, and format. Effectively manage multiple assignments to meet deadlines. Regularly contribute fresh and creative content concepts/ideas. Conduct competitive research to help enhance brands' presence. Adhere to SEO best practices for increased visibility on search engines and e-commerce platforms. Conduct keyword research for search engine optimization on both search results and e-commerce platforms. IDEAL CANDIDATE ATTRIBUTES: Published writing samples or a link to an online portfolio are required for consideration. 2-3 years of experience writing content either in-house or an agency setting. Bachelor's degree in English, Journalism, Communications, Marketing, or related field. Proven writer and proofreader with professional written and verbal skills. Ability to adapt tone and writing style based on medium and audience. Can prioritize multiple types of projects in a fast-paced environment. Familiarity with e-commerce product content. Understanding of SEO best practices is preferred. Experience with keyword research tools such as SEM Rush is preferred. Enthusiastic dog or cat parent or experience with pets is a plus. BENEFITS PACKAGE & EMPLOYEE PROGRAMS: Comprehensive Medical, Dental, and Vision Insurance. Free Life and Disability Insurance. Health and Dependent Care Flexible Spending Accounts. 401 (k) with a 3% company match and annual employer discretionary contribution. Paid vacation, holidays, and sick time. Employee Assistance Program. Access to thousands of free online courses. Discounts on cell phones, movie tickets, gym memberships, and more! Education Assistance (both college degrees and professional certifications). Referral Program with a cash bonus. Access to on-demand pay. Paid parental leave. Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2022 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company's innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier, and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands, including Amdro, Aqueon, Cadet, Farnam, Ferry~Morse, Four Paws, Kaytee, K&H, Nylabone, and Pennington, strong manufacturing and distribution capabilities, and a passionate, entrepreneurial growth culture. Central Garden & Pet is based in Walnut Creek, California, and has over 7,000 employees across North America and Europe. Visit www.central.com to learn more. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.