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Manager, Digital Experience

The Trade Desk
$77,600-$142,200 USD
life insurance, parental leave, paid holidays, sick time, tuition reimbursement, 401(k), retirement plan
United States, New York, New York
May 31, 2025

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers - and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

Reporting to the Director of Digital Experience, the Manager of Digital Experience will be responsible for helping to shape our corporate website strategy and owning key workstream and initiatives to make it come to life. The Manager of Digital Experience is often the main point of contact for internal stakeholders in Digital Marketing, Editorial, Brand Marketing, Global Communications and regional Marketing teams.

You take ownership of our corporate website architecture from both a conceptual and technical standpoint, have an intuitive sense of impactful digital experiences and a love of digital content marketing. You can think about our website strategy at a 10,000ft elevation, across all our corporate websites as easily as you can for specific pieces of web content. Collaborating with engineers, designers and business stakeholders to bring projects to success is second nature to you. You are comfortable leveraging analytics tools to make data-driven decisions and recommendations to stakeholders. You can clearly communicate project status to stakeholders, work independently and exercise solid decision-making judgement.

Mentoring junior team members to learn the fundamentals of our team and our website platforms will be a critical and defining part of this role, as will involving them in larger projects in capacities appropriate to their skill level.

What you'll do:



  • Own web landing page strategy and production process for integrated marketing campaigns.
  • Drive medium-to-large scope website initiatives from beginning to end. Including but not limited to new website customer experiences, web production of editorial or blogging franchises, SEO program across all corporate websites and/or creative performance test and learn initiatives. Includes driving vision, requirements gathering, and project management of rollout.
  • Ensure that junior team members and agency support are efficiently triaging day-to-day website content requests, and executing, stepping in to provide training, back-up coverage or improve workflow as needed.
  • Regularly perform website analytics to inform future strategies, roadmap and digital experience recommendations
  • Defend and promote consistency across our websites, whether it be through content, visual styles, and/or overall user experience and presentation
  • Shape and guide CMS author training, including ownership of documentation
  • Project manage processes to prune and edit content or assets in response to product re-brands, product sunsets, policy updates or other large-scale content changes requested by business stakeholders
  • Inform and influence technological changes and website architecture decisions


Who you are:

Required skills:



  • 6-8yrs digital marketing experience, with proven expertise in web channels
  • Craft CMS expertise, or similar enterprise CMS software
  • 2-4yrs website production experience (or demonstration of having project managed several large web specific projects)
  • SEO strategy expertise
  • Knowledge of HTML (i.e. using a text editor)
  • Basic image editing and optimization techniques and tools
  • Have regularly used Google Analytics, Google Tag Manager and Google Search Console in your day-to-day
  • Participated in integrated digital campaign launches that included web, email, and paid channels; and have fully owned website workstream in those campaigns multiple times in the past


Desired skills:



  • Experience in A/B creative testing and personalization
  • Proficient in Asana and Jira
  • Photoshop experience
  • Marketing background


The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

CO, CA, IL, NY, WA, and Washington DC residents only: In accordance with CO, CA, IL, NY, WA, and Washington DC law, the range provided is The Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, abilities, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as sales-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk's Employee Stock Purchase Plan.

The Trade Desk also offers a competitive benefits package. Click here to learn more.

Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave

At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is
$77,600 $142,200 USD

As an Equal Opportunity Employer, The Trade Desk is committed to making our job application process accessible to everyone and toproviding reasonable accommodations for applicants with disabilities. If you have a disability or medical condition and requirean accommodation for any part of the application or hiring process,please contact us ataccommodations@thetradedesk.com

You can also contact us using the same email address if you have a disability and need assistance to access our Company website.

When contacting us, please provide your contact information and specify the nature of your accessibility issue.

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