Social Media Marketing Specialist

Bring Your Creativity to Life at Minitab

Are you a creative thinker with an eye for design and a passion for social media? Do you love turning concepts into visually compelling stories that engage and inspire? If so, we want to hear from you.

Minitab is looking for a Social Media Marketing Specialist to join our growing marketing team. In this dynamic role, you'll be at the forefront of shaping our brand's presence across social platforms by creating engaging visuals and standout content that captures attention and drives results.

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  Design & Create: Produce visually striking content for platforms like Instagram, LinkedIn, Facebook, and Pinterest using tools such as Adobe Creative Suite, Canva, and CapCut.

  
  
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  Tell a Story: Craft compelling copy and video clips that bring our brand to life and connect with diverse audiences.

  
  
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  Collaborate Across Teams: Work closely across our global marketing teams to align content with campaign goals and brand standards.

  
  
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  Keep It Fresh: Stay ahead of social and design trends, bringing new ideas that keep our brand innovative and differentiated.

  
  
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  Maintain Consistency: Uphold visual standards and ensure all content aligns with Minitab's identity across channels.

  
  
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  Multi-Channel Impact: Contribute to broader marketing design initiatives-from digital campaigns to promotional materials.

  
  
• Boost & Amplify: Support paid social efforts by creating content that's optimized for boosting and advertising across platforms.
  
  

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  3+ years of experience in graphic design, marketing, or a related field.

  
  
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  Proficiency in Adobe Illustrator, Photoshop, Canva, and video editing tools like CapCut.

  
  
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  A strong portfolio showcasing your ability to deliver high-quality, brand-aligned content across multiple formats and platforms.

  
  
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  Solid understanding of design principles, digital content strategies, and current social media best practices.

  
  
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  Experience creating content tailored to major platforms: LinkedIn, Instagram, Facebook, Pinterest.

  
  
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  Strong communication and project management skills with a keen attention to detail.

  
  
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  A Bachelor's degree in Graphic Design, Marketing, or a related field-or equivalent experience.

  
  
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  Willingness to travel occasionally (up to 10%).

  
  

At Minitab, we empower businesses around the world with powerful data analysis and process improvement tools. You'll be part of a collaborative, forward-thinking team that values creativity, precision, and continuous learning. This is your chance to make a visible impact while growing your design career in a global software company with a reputation for excellence.

Our Benefits:

HEALTH INSURANCE: Medical, Dental, and Vision Insurance is provided at no cost for full-time employees upon date of hire. Low co-pay pharmacy benefit and affordable family coverage plan is available. Short and Long Term Disability is fully paid by Minitab. Employee Assistance Program (EAP) - Provides guidance for personal issue and information on other Work Life Matters.

LIFE INSURANCE: Group Term Life Insurance is provided at no cost for full-time employees. Minitab provides eligible employees the opportunity to purchase Voluntary Life Insurance for themselves and eligible dependents at affordable rates.

RETIREMENT PLANNING: A 401k Retirement Plan with T. Rowe Price is provided with eligible employee contribution immediately. Minitab will match dollar for dollar up to the first 6% of employee's contribution. Employees are fully vested in the Minitab, LLC 401(k) Retirement Plan upon date of hire.

PAID TIME OFF: Paid holidays, as well as 4 weeks of annual paid time off are provided. The annual paid time off increases one week every five years.

HIGHER AND PROFESSIONAL DEVELOPMENT:The pursuit of ongoing development is important and valued at Minitab. In support of this value, Minitab offers tuition and related expenses assistance for both higher education and other professional development.

FLEXIBLE SPENDING ACCOUNT: Medical and Dependent Care Reimbursement Accounts - Pre-tax Deductions. Parking and Transit - Pre-Tax Deductions.

HYBRID WORK SCHEDULE: We offer a hybrid work model for eligible positions.

PREMIUM BENEFITS: At our State College, PA Headquarters, there is an onsite gym, indoor swimming pool, yoga studio, movie theater, outdoor sand volleyball court, game room, arcade room and even a golf simulator. Personal training and nutrition counseling is available upon request.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Pursuant to the Illinois pay transparency laws, Minitab is posting a reasonable estimate of a compensation range for this position. At the time of posting, the estimated Illinois range is $55,000-$60,000. Actual compensation will be influenced by various factors, including but not limited to the level of relevant experience, skill sets, training, licensure and certifications, internal equity, market data, and other job-related factors permitted by law. The range is based on a full-time work schedule. Additional compensation may include an annual discretionary performance bonus.