Digital Copywriter

Overview:
We are seeking a talented Digital Copywriter with a strong focus on B2B audiences. In this role, you will create compelling content for Motorola's global web, social, and CRM channels. You will collaborate with cross-functional teams to ensure all copy aligns with our brand voice and drives engagement across all touchpoints.

Key Responsibilities:

• Develop and execute copy for global social channels, targeting B2B audiences.
• Write and edit web copy, including product pages, promotions, and UI content, optimized for B2B customer journeys.
• Contribute to an editorial calendar that supports product launches, promotions, and other key initiatives.
• Collaborate with internal teams and external partners to deliver content on time and aligned with business objectives.
• Ensure consistency in brand voice and tone across all digital content.

Basic Qualifications:

• Bachelor's degree in Marketing, Communications, or related field
• 3-5 years of experience in digital copywriting, with a focus on B2B
• Strong portfolio showcasing B2B copy across web and social platforms
• Experience with SEO and digital marketing best practices
• Familiarity with project management tools (e.g., Monday.com) and basic web analytics

Preferred Qualifications:

• Excellent time management skills, with the ability to handle multiple projects simultaneously
• Comfortable working with cross-functional teams in a fast-paced environment
• Proactive, detail-oriented, and able to work independently
• Experience adapting copy for global audiences and different cultural contexts