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Digital Marketing Intern

Quest Diagnostics Incorporated
United States, New Jersey, Secaucus
500 Plaza Drive (Show on map)
April 18, 2024

We Provide Solutions. Patients and Physicians rely on our diagnostic testing, information and services to help them make better healthcare decisions. These are often serious decisions with far reaching consequences, and require sensitivity, tact and a clear dedication to service. It's about providing clarity and hope.

The Digital Marketing Intern will assist in the execution of our digital marketing strategy, including the optimization of web assets through enterprise systems, including Google products and search engine optimization platforms. Collaborate with colleagues, internal resources, and external agencies to develop and execute optimized digital marketing tactics that support our marketing and communications strategies and campaigns across the enterprise.

This is a hybrid position - two days per week in our Secaucus, NJ office, three days per week remote.

Responsibilities:

  • Complete training with Quest's applicable MarTech tools.
  • Assist in the creation of a marketing plan for a web page refresh.
  • Participate in implementation of enhancements and upgrades to assets as needed.
  • Collaborate with peers and agencies to develop and support the digital aspects of marketing campaigns.

Accountabilities/ Metrics

  • Execute projects on time as scheduled.
  • Successful implementation of digital tactics for marketing campaigns.
  • Customer perceived quality.

Area of Study: Working towards a Bachelor's in Marketing, Business, Advertising, Communications, Writing or other related discipline, or equivalent work-related experience.

Critical Know How and Skill Selection Criteria

Our ideal candidate is an enthusiastic, internally motivated student with an interest in digital marketing and the Healthcare space. Specifically, someone interested in developing strategies and messaging targeted towards Healthcare Professionals.

  • Fully proficient with various software programs such as Word, Excel, PowerPoint, Outlook.
  • Strong written and oral communication skills.
  • Coursework related to Search Engine Optimization (SEO) is a plus.

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