Senior Product Manager, Advertising Insights & Experimentation

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

Adobe Advertising is the premier Enterprise platform for advertisers on the largest publisher networks running billions of dollars in advertising spend.

Brands are grappling with growing complexity of media plans, rising media costs, changing consumer behavior and measurement challenges - while needing to do more with less. More than ever, brands need reliable insights and experimentation. Working closely with the world's top brands and agencies, you will surface self-service capabilities such as alerts, insights, recommendations, experiments, and actions. You will thoughtfully use advances in marketing science and artificial intelligence to build industry-first solutions addressing unmet and emerging needs.

For more details on Adobe Advertising, visit: https://www.adobe.com/advertising

What you will do

• Lead the Advertising Insights and Experimentation track across discovery, definition, cross-functional alignment, development, distribution, and monetization strategy.
• Build a deep understanding of both customer needs and technology capabilities to formulate the roadmap
• Define customer requirements and detailed feature requirements co-creating with customer-facing teams and customers directly.
• Be hands-on with prototypes and data storyboards to supplement product requirements.
• Develop product features collaborating with design, data science, engineering, and program management to deliver product features
• Follow-through on product adoption by partnering with customer success, enablement, and sales.
• Monitoring and analyzing product usage data to inform improvements
• Regularly communicate learning, progress, and plans across the organization: both horizontal and vertical.

Requirements

• 5+ years of Product Management work experience in Digital Advertising
• Cross-functional leadership working across geo, time zone, and seniority levels
• Proven record in marketing analytics and information design
• Effective Communication: speech, written narratives and presentations, messaging
• Analytical and Problem-solving skills: handy with SQL, Python, R
• Create the Future: Take customer-centric bets and be fearless in realizing them
• Own the outcome: Drive cross-functional alignment, take tough calls, and drive end results
• Raise the Bar: Strive for excellence by prioritizing well and motivating the team to grow
• Be Genuine: Support and challenge each other by being transparent, direct, and ethical.
• Bachelor's degree in Business, Marketing Analytics, Computer Science, or Statistics or equivalent

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

Adobe is proud to be anEqual Employment Opportunityand affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law.Learn more.

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Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other's employees.