Posting Information
Posting Information
Department |
University Communications-258000 |
Career Area |
Public Relations/Communications/Marketing |
Posting Open Date |
09/05/2024 |
Application Deadline |
10/04/2024 |
Open Until Filled |
No |
Position Type |
Permanent Staff (EHRA NF) |
Working Title |
Associate Vice Chancellor for Marketing |
Appointment Type |
EHRA Non-Faculty |
Position Number |
20066898 |
Vacancy ID |
NF0008469 |
Full Time/Part Time |
Full-Time Permanent |
FTE |
1 |
Hours per week |
40 |
Position Location |
North Carolina, US |
Hiring Range |
|
Proposed Start Date |
12/02/2024 |
Position Information
Be a Tar Heel! |
A global higher education leader in innovative teaching, research and public service, the
University of North Carolina at Chapel Hill consistently ranks as
one of the nation's top public universities. Known for its beautiful campus, world-class medical care, commitment to the arts and top athletic programs, Carolina is an ideal place to teach, work and learn.
One of the best college towns and best places to live in the United States, Chapel Hill has diverse social, cultural, recreation and professional opportunities that span the campus and community.
University employees can choose from a wide range of
professional training opportunities for career growth, skill development and lifelong learning and enjoy
exclusive perks for numerous retail, restaurant and performing arts discounts, savings on local child care centers and special rates on select campus events.
UNC-Chapel Hill offers full-time employees a
comprehensive benefits package, paid leave, and a variety of health, life and retirement plans and additional programs that support a healthy work/life balance. |
Primary Purpose of Organizational Unit |
The Office of University Communications is responsible for the strategic management of the University's overall public relations and reputation management activities. The department provides leadership, counsel and services to over 200 communicators across campus and works with those communicators to ensure a unified campus-wide communications strategy. Areas within University Communications include: Content Development, Executive Communications, Media Relations, Social Media, Visual Production, Issues Management,
UNC Creative and the
UNC Visitors Center. |
Position Summary |
The University of North Carolina at Chapel Hill seeks a dynamic and visionary Associate Vice Chancellor for Marketing (
AVC) to lead marketing initiatives that further elevate the university's long-standing brand and reputation as the nation's first and best public university. The
AVC will design strategy and messaging to build awareness of Carolina's reputation as a world-class research university. This new executive will have the opportunity to build a creative and data-driven strategy that inspires engagement from a variety of university stakeholders. This work includes establishing the university's first comprehensive digital marketing strategies and infrastructure to drive university goals and help the university communicate more effectively in a quickly changing information landscape.
Reporting to the Vice Chancellor for University Communications, this pivotal role provides campus-wide marketing leadership and directly manages an in-house marketing staff within the central Office of University Communications. The
AVC of Marketing also serves as principal advisor on all marketing and branding-related matters with a key responsibility to share expertise and guidance with the entire university. In doing so, this leader will work collaboratively with a vast array of colleagues, including senior campus leaders and deans, development colleagues, trustees, faculty, staff, alumni, students, communications professionals, and others across the University community. |
Minimum Education and Experience Requirements |
Relevant post-Baccalaureate degree required (or foreign degree equivalent) with three years or greater of related professional experience in marketing, communications, journalism, public affairs, or a related field; for candidates demonstrating comparable professional backgrounds, will accept a relevant Bachelor's degree (or foreign degree equivalent) and five years or greater of relevant experience in substitution. |
Required Qualifications, Competencies, and Experience |
* Bachelor's degree is required; an advanced degree is preferred.
* Experience envisioning, developing, and implementing successful and comprehensive marketing programs across large, complex enterprises with multiple constituencies and a wide variety of audiences.
* Demonstrated experience in digital marketing, content strategy, and analytics, with a keen understanding of emerging trends and technologies.
* Excellent interpersonal, communication, and relationship-building skills, with the ability to collaborate effectively with diverse stakeholders. |
Preferred Qualifications, Competencies, and Experience |
* Superior strategic skills with a strong grasp of professional best practices and a holistic understanding of all aspects of marketing, positioning, and messaging.
* Demonstrated broad experience in marketing and campaign planning.
* Demonstrated experience working in an environment with multiple internal partners and external constituents. Ability to build relationships and collaborate across the institution, serving as a resource to others and obtaining their input.
* Demonstrated experience as a leader and manager, able to work effectively with, delegate to and provide direction and leadership for a team under stringent deadline requirements.
* Demonstrated experienced as a seasoned counselor to senior leaders, peers and subordinates. |
Special Physical/Mental Requirements |
|
Campus Security Authority Responsibilities |
This position is designated as a Campus Security Authority in accordance with the Clery Act. This position will be required to report Clery crimes to the Clery Compliance Manager and complete annual training about reporting responsibilities. |
Special Instructions |
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Quick Link |
https://unc.peopleadmin.com/postings/287327 |
Posting Contact Information
Department Contact Name and Title |
Tim Sabo, Director of Business Operations |
Department Contact Telephone or Email |
tsabo@unc.edu |
Office of Human Resources Contact Information |
If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at (919) 843-2300 or send an email to employment@unc.edu Please note: The Office of Human Resources will not be able to provide specific updates regarding position or application status. |
Equal Opportunity Employer Statement |
The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected veteran. |
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