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Senior Sales Force Management Manager

Ferrero
United States, Kentucky, Florence
500 Weaver Road (Show on map)
Sep 07, 2024
Job Location:

China, Shanghai

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

Main Responsibilities:

To support National SOP Manager to

- Improve the effectiveness of sales force regular execution e.g. store coverage, in-store merchandising etc.

- Improve the efficiency of sales force via multiple approaches e.g. sales organization, overhead optimization, incentive scheme etc.

- Manage 3rd party sales resources to support Ferrero business, e.g. MDR management, outsourced audit

- Implement compliance & business integrity in sales

About the Role:
Sales Force Effectiveness & Efficiency Management

  • Drive business enablers via national guidance & policies, implement via RSOP in regions, including coverage, active store, strike rate, route compliance etc
  • Sales incentive scheme design & continuously improvement
  • Standardize sales process


Vendor management



  • Manage fixed & routed MDR via 3rd party, support regional business needs
  • Improve efficiency & fulfillment of MDR team
  • Optimize merchandising resources for the company against relevant business uplift e.g. sales call, route planning, territory planning


Overhead management

  • Sales organization optimization to maximize sales force investment.
  • Implement zero based budgeting process to management overhead, optimize overhead investment & build linkage with business needs

Who we are looking for:

  • Strong sales expertise and knowledge of FMCG approach to the business; confectionary industry is better.
  • Logic thinking & P&L driven thinking;
  • Strong communication ability, result oriented;
  • Proactive & resilient;
  • Strong Leadership and people management skills
  • Fluent English
  • Ability of thinking out of the box is a plus

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you'll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.


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