Director, Social Strategy

HERE'S WHERE YOU COME IN

You're a skilled practitioner and team leader who knows how to set the direction for social strategies, campaigns and activations. You'll make decisions and craft the vision for a brand's overall approach and daily execution on social platforms, in addition to helping to grow and evolve the social capability at VML.

RESPONSIBILITIES

• Develop and oversee the creation of social strategies, social playbooks, activations and campaign ideas
• Direct and synthesize research, social listening and other data to guide a brand's strategic decisions
• Partner with creative, strategy, data and media teams to define and achieve a brand's social marketing goals
• Hire, supervise and guide the development of junior team team members
• Plan, execute and oversee social media campaigns, including user-generated content (UGC), influencer programs and real-time activations
• Identify and surface insights from the community behaviors, mentions and 1:1 interactions relevant to the brand

SKILLS AND EXPERIENCE

• 8+ years of social marketing experience
• Experience coaching and developing one or more direct reports
• Advanced understanding of social platforms, audiences and behaviors, and the ability to make sound decisions based on that knowledge
• Ability to apply knowledge of social media to effectively solve a wide variety of client challenges
• Strong communication and presentation skills in a wide variety of formats and settings
• Ability to collaborate effectively across organizations, departments, teams and individuals

• Passionate, driven people | We champion a culture of people that do extraordinary work.
• Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
• Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
• Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.

VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.