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Field Marketing Intern - Manufacturing

Blue Yonder
United States, Texas, Coppell
9001 Cypress Waters Blvd (Show on map)
Sep 17, 2024

Blue Yonder's internship program looks to attract, develop and invest in the future workforce of Blue Yonder: Generation Z. Our interns are given the opportunity to work on projects that deliver real business value, network with associates worldwide, learn about our cutting-edge supply chain technology and develop world-class business knowledge.With an internship at Blue Yonder, a growth-mindset oriented company, the great possibilities for you to develop your career are endless.

Location: Dallas, TX (On-site, Hybrid,) *We are only able to consider students LOCAL to the Dallas area*

Start Date: May 2025

Hourly Pay Rate: $18.00

About Blue Yonder:

Blue Yonder is a leading supply chain software company, driving end-to-end, autonomous, and sustainable supply chains. Our cutting-edge technology empowers organizations to make smarter decisions, optimize operations, and enhance customer experiences. Join us on a journey to revolutionize the world of supply chain management.

Summary:

Blue Yonder is looking for a talented, results-driven field marketing intern to join our award-winning, fast-paced, energetic marketing team and drive growth initiatives with the sales and business development teams. This position will play a critical role in driving the success of marketing events, campaigns and account-based marketing programs across the Manufacturing industry.

The successful candidate will bring passion, ambition and an entrepreneurial spirit to the role with the ambition to become a B2B marketing professional. Our ideal candidate is quick to adopt processes and systems, exhibits a close attention to detail, and comfortable with drafting communications. Your skills and passion can make a significant impact!

What you will do:

  • Account-Based Marketing (ABM):
    • Collaborate with sales and business development teams to identify target accounts.
    • Develop and execute ABM strategies tailored to specific accounts.
    • Track and analyze the effectiveness of ABM initiatives.
  • Event Coordination and Management:
    • Assist in planning, organizing, and executing marketing events.
    • Coordinate logistics for trade shows, webinars, and other marketing events.
    • Manage event calendars and timelines to ensure timely execution.
  • Collaboration and Communication:
    • Work closely with cross-functional teams, including sales, business development, and product marketing.
    • Participate in team meetings and contribute ideas for marketing strategies.
    • Communicate effectively with internal and external stakeholders.
  • Professional Development:
    • Gain hands-on experience in B2B marketing within the Manufacturing industry.
    • Develop skills in event management, campaign execution, and account-based marketing.
    • Receive mentorship and guidance from experienced marketing professionals.
  • Additional Responsibilities:
    • Handle administrative tasks related to marketing activities.
    • Assist with special projects as needed.

What we are looking for:

  • Applicant must be local to the Dallas area
  • Currently pursuing a degree related to marketing, business administration, communications, or information technology
  • Demonstrated interests in the continually evolving craft of marketing
  • Ability to work independently, creatively and analytically
  • Ability to work remotely
  • Keen on working in an international environment
  • Flexibility with the ability to adapt to change in a fast-paced environment
  • Organizational and communication skills
  • Team player
  • Interest in marketing technology, systems and progress
  • Some experience with CRM (preferably Salesforce.com and Marketo)
  • Knowledge of Excel, Word, PowerPoint, Databases

Why Blue Yonder?

At Blue Yonder, you'll be part of a diverse and innovative team working on cutting-edge technologies that are shaping the future of supply chain management. As an intern, you'll have the opportunity to learn from industry experts, contribute to meaningful projects, and gain hands-on experience in automation and cloud deployment. Join us in our mission to revolutionize the world of supply chain solutions.

*LI-BL1

Our Values

If you want to know the heart of a company, take a look at their values. Ours unite us. They are what drive our success - and the success of our customers. Does your heart beat like ours? Find out here: Core Values

Diversity, Inclusion, Value & Equity (DIVE) is our strategy for fostering an inclusive environment we can be proud of. Check out Blue Yonder's inaugural Diversity Report which outlines our commitment to change, and our video celebrating the differences in all of us in the words of some of our associates from around the world.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

Watch the Summer Internship Program Video!

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