New

Part Time Marketing and Communications Specialist

The Pennsylvania State University
remote work
United States, Pennsylvania, Center Valley
Sep 27, 2024
APPLICATION INSTRUCTIONS: CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday. CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday. If you are NOT a current employee or student, please click "Apply" and complete the application process for external applicants. Approval of remote and hybrid work is not guaranteed regardless of work location.For additional information on remote work at Penn State, seeNotice to Out of State Applicants. JOB DESCRIPTION AND POSITION REQUIREMENTS: Penn State Lehigh Valley's Strategic Communications department is seeking a creative, analytical, social media and web-savvy part time Marketing and Communications Specialist. This position will participate in the planning, development, and distribution of a variety of marketing, communications, and public relations strategies for storytelling and general communications for the university. Position Responsibilities An interest in multimedia content and ability to think creatively about multichannel storytelling Website updates Special event advertising and promotional material design and creation Conceptualize and coordinate multimedia storytelling through photography Attend college events as needed to assist with capturing content or event logistics Monitor news and media presence, monitor and track analytics of the website and digital traffic. Create content for information sheets, brochures, articles, and other external communications. Excellent writing skills and ability to write for a variety of platforms Strong attention to detail Ability to work independently and collaborate well as part of a team Qualifications This position requires a Bachelor's degree preferably in a marketing-related field, and 1+ years of related experience, or an equivalent combination of education and experience. Experience in developing and executing a variety of marketing, communications, and public relations strategies. Proven ability to use data and metrics to develop strategies, drive decisions, and achieve goals. Demonstrated experience using Google Analytics is preferred. Experience using web content management systems Knowledge and experience utilizing social media platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube to drive marketing strategies Experience in Canva, Adobe Creative Suite This job requires the following 3 publicly available clearances: * PA State Police Criminal Background Check * PA Child Abuse History Clearance Form * FBI Criminal Background Check The Pennsylvania State University is committed to and accountable for advancingdiversity, equity, inclusion, and sustainability in all of its forms. We embrace individualuniqueness, foster a culture of inclusion that supports both broad and specific diversityinitiatives, leverage the educational and institutional benefits of diversity in society andnature, and engage all individuals to help them thrive. We value inclusion as a corestrength and an essential element of our public service mission. CAMPUS SECURITY CRIME STATISTICS: Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here. Employment with the University will require successful completion of background check(s) in accordance with University policies. EEO IS THE LAW Penn State is an equal opportunity, affirmative action employer, and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473. Federal Contractors Labor Law Poster PA State Labor Law Poster Affirmative Action Penn State Policies Copyright Information Hotlines Center Valley, PA