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Marketing Traffic Specialist

Worldpay
parental leave
United States, Ohio, Cincinnati
Oct 18, 2024

Job Description

Marketing Traffic Specialist |Marketing Team | Cincinnati, OH

Are you ready to write your next chapter? Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day. When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.

What makes a Worldpayer? It's simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We're dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we're determined, always staying open - winning and failing as one.

We're looking for a Marketing Traffic Specialist to join our ever evolving Marketing team to help us unleash the potential of every business.

Are you ready to make your mark? Then you sound like a Worldpayer.

About the team

We are expanding our Benefits Team to empower end-to-end ownership of benefit programs, improve processes, and to enhance partnerships and collaboration with internal and external partners. We aim to constantly improve the experience of our Worldpayers, while delivering cost-effective and meaningful benefit programs and services.

What you'll own

  • Develops, delivers and maintains product messaging and information.

  • Develops and implements product naming standards. Manages product naming initiatives and product trademarks.

  • Designs and implements new idea reviews and recommendations, concept and design development, project management and market introduction.

  • Defines and develops purpose, objectives and procedures of product messaging, naming and trademark management functions. Identifies any issues and opportunities. Analyzes policies, procedures and standards for efficiency and effectiveness. Identifies and analyzes characteristics of target audiences. Researches target audience needs and objectives.

  • Advises senior management on product messaging, naming and trademark initiatives to support company objectives. Consults with internal clients and external providers to develop appropriate solutions. Utilizes methods and delivery mechanisms to develop strategic approaches to meet objectives. Manages execution of strategic plans and the implementation of delivery tactics.

  • Manages development, implementation and delivery of product messaging and information. Analyzes situations, objectives, audiences and strategies to identify and select appropriate information structure and delivery mechanisms. Researches needs to determine content and scope of materials by interviewing subject-matter experts, forming focus groups, conducting committee meetings, etc. Develops implementation plans. Presents plans to senior management for approval. Directs development of product messaging and information vehicles.

  • Evaluates and assesses new projects based on size, complexity and time frame.

  • Develops and maintains relationships with internal and external clients.

  • Consults with internal clients and external providers to develop appropriate product information management and distribution solutions.

  • Define and develop the purpose, objectives and procedures of the product messaging, naming and trademark management functions.

  • Oversee the primary activities of individual contributors to ensure completion of tasks and attainment of departmental goals.

  • May be responsible for budgeting of department's personnel, capital, and/or operations expenses.

  • May negotiate contracts with vendor management.

  • Other related duties assigned as needed.

Where you'll own it

You'll own it in our Cincinnati hub!

What you bring

  • Bachelor's degree in business, sales or marketing or the equivalent combination of education, training, or work experience.

  • Strong understanding of market analysis, planning, development and management

  • Knowledgeable of Worldpay and competitor products

  • Excellent knowledge of all markets for products within a product family, as well as company policies and practices

  • Knowledge of project management methods and techniques to ensure the coordination of people (internal clients and external vendors) and processes to achieve desired outcomes

  • Knowledge of marketing product tools and methodologies

  • Proficiency in establishing and maintaining effective working relationships with employees, clients and public

  • Excellent verbal and written communication skills to technical and non-technical audiences of various s levels in the organization, e.g., executive, management, individual contributors

  • Proficiency in problem solving and time management skills managing multiple deadlines

  • Proficiency to operate independently

Worldpay perks - what we'll bring for you

We know it's bigger than just your career. It's your life, and your world. That's why we offer global benefits and programs to support you at every stage. Here's a taste of what you can expect.

  • A competitive salary and benefits.

  • Time to support charities and give back to your community.

  • Parental leave policy.

  • Global recognition platform.

  • Virgin Pulse access.

  • Global employee assistance program

What makes a Worldpayer

At Worldpay, we take our Values seriously, and we live them every day. Think like a customer, Act like an owner, and Win as a team.

  • Curious. Humble. Creative. We ask the right questions, listening and learning to get better every day. We simplify the complex and we're always looking to create a bigger impact for our colleagues and customers.

  • Empowered. Accountable. Dynamic. We stay agile, using our initiative, taking calculated risks to progress. Never standing still, never settling, we work at pace to achieve our goals. We champion our ideas and stay flexible to make them happen. We know that every action adds up.

  • Determined. Inclusive. Open. Unlocking potential means working as one global community. Our work spans borders, and we stay united by our purpose. We collaborate, always encouraging others to perform at their best, welcoming new perspectives.

Does this sound like you? Then you sound like a Worldpayer.

Apply now to write the next chapter in your career.

We can't wait to hear from you.

To find out more about working with us, find us on LinkedIn. #LI-KM

Privacy Statement

Worldpay is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how Worldpay protects personal information online, please see the Online Privacy Notice.

EEOC Statement

Worldpay is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, genetic information, national origin, disability, veteran status, and other protected characteristics. The EEO is the Law poster is available here supplement document available here.

For positions located in the US, the following conditions apply. If you are made a conditional offer of employment, you will be required to undergo a drug test. ADA Disclaimer: In developing this job description care was taken to include all competencies needed to successfully perform in this position. However, for Americans with Disabilities Act (ADA) purposes, the essential functions of the job may or may not have been described for purposes of ADA reasonable accommodation. All reasonable accommodation requests will be reviewed and evaluated on a case-by-case basis.

Sourcing Model

Recruitment at Worldpay works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. Worldpay does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.

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