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Product Marketing Manager

PIMCO Ltd. - Pacific Investment Management Company
United States, New York, New York
Jul 22, 2025

PIMCO is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients' capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world's largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk-adjusted returns.

Since 1971, our people have shaped our organization through a high-performance inclusive culture, in which we celebrate diverse thinking. We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to PIMCO being recognized as an innovator, industry thought leader and trusted advisor to our clients.

Position Description

We are seeking a dynamic and experienced Product Marketing Manager to lead the development and execution of marketing strategies for our investment products. This role requires a strategic thinker and highly effective communicator with a strong foundation in investment management marketing, a passion for storytelling, proven expertise in managing projects and people, and the ability to thrive in ambiguity. You will play a key role in shaping product narratives, driving campaign execution across digital and social channels, and providing leadership to a team of 1-2 direct reports.

Location

New York, NY or Newport Beach, CA

Responsibilities

The key responsibilities include, but are not limited to:

  • Product Messaging & Positioning: Translate complex investment strategies into compelling, client-centric messaging aligned with PIMCO's brand for institutional and retail audiences. Act as the subject matter expert for assigned coverage areas.

  • Campaign Strategy & Execution: Lead integrated B2B marketing campaigns across digital, social media, and traditional channels. Collaborate with internal teams and external agencies to ensure timely, high-impact delivery. Leverage in-house AI tools, competitive intelligence, and relationships to continuously seek new and innovative ideas to enhance content and client engagement.

  • Social Media Strategy & Execution: Partner with digital marketing to develop and drive social media strategies specifically for B2B marketing, focusing on platforms such as LinkedIn, X, and YouTube. Monitor and analyze engagement metrics to optimize content effectiveness and grow PIMCO's social media presence.

  • Metrics Synthesis & Executive Communication:Analyze and synthesize marketing and social media performance metrics into clear, actionable executive summaries that inform and drive strategic decision-making across the organization. Present insights with clarity and impact to senior leadership and stakeholders.

  • People Management:Provide leadership, mentorship, and development to 1-2 direct reports. Foster a collaborative and high-performing team environment through guidance, feedback, and support.

  • Relationship Management and Communication: Collaborate with product strategy group, sales, and marketing teams to develop strategic marketing plans, analyze results, and communicate insights for optimization.

  • Project Management: Oversee multiple concurrent projects, ensuring deadlines, compliance, and stakeholder expectations are met. Utilize project management tools to track progress and maintain transparency. Drive efficiencies and process improvements within existing operating models

  • Agency & Vendor Coordination: Manage relationships with creative agencies and vendors to produce marketing assets, ensuring brand consistency and timely delivery.

  • Sales Enablement & Content Development: Create and maintain marketing collateral and develop toolkits including brochures, emails, messaging, social media content, video scripts, and talking points. Equip sales teams with marketing materials to effectively communicate product value.

  • Market Intelligence: Turn raw insights into marketing strategies. Conduct competitive analysis and gather insights from sales and clients to refine positioning and identify opportunities.

Qualifications

  • Bachelor's degree in Marketing, Finance, Business, or related field; CFA, CAIA or MBA preferred.

  • 7-10 years of experience in product marketing, within asset management or financial services.

  • Strong understanding of investment products (e.g., mutual funds, ETFs, SMAs) and financial markets.

  • Proven success in developing and executing social media strategies for B2B or financial audiences.

  • Excellent writing, editing, and presentation skills.

  • Strong organizational and project management skills

  • Demonstrated experience managing direct reports and/or agency partners.

  • Strong work ethic with a roll-up-the-sleeves, "no-job-too-small" attitude; reliable, productive, a consummate team player.

Professional Skills Requirements

  • Executive Communication: Proven ability to simplify complex ideas and communicate them upward with clarity and impact. Experience presenting to senior leadership and navigating high-stakes conversations with poise and professionalism.

  • Emotional Intelligence: Ability to remain composed and professional when facing challenging situations or emotions in the workplace.

  • Analytical Mindset: Skilled at analyzing social media performance data, connecting the dots on what's working and what's not, and continuously improving content effectiveness.

  • Adaptability: Comfortable working in a fast-changing environment with evolving priorities and new platforms.

  • Partnership & Collaboration: Strong ability to work closely with key investment partners, hiring managers, and cross-functional teams to align marketing content with product strategy and investment insights.

  • Strong Marketing Experience: Exceptional marketing strategy ability is critical. Candidates will undergo an assessment to demonstrate their skills.

  • Content Creation Expertise: Across a range of platforms including web, social media, print, and email, this role emphasizes content execution, system navigation, and connecting investment ideas to address client needs.

PIMCO follows a total compensation approach when rewarding employees which includes a base salary and a discretionary bonus. Base salary is the fixed component of compensation that is determined by core job responsibilities, relevant experience, internal level, and market factors. The discretionary bonus is used to award performance and therefore is determined by company, business, team, and individual performance.
Salary Range: $ 100,000.00 - $ 135,000.00

Equal Employment Opportunity and Affirmative Action Statement

PIMCO recruits and hires qualified candidates without regard to race, national origin, ancestry, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender (including gender identity and expression), age, military or veteran status, disability (physical or mental), any factor prohibited by law, and as such affirms in policy and practice to support and promote the concept of equal employment opportunity and affirmative action, in accordance with all applicable federal, state, provincial and municipal laws. The company also prohibits discrimination on other basis such as medical condition, or marital status under applicable laws.

Applicants with Disabilities

PIMCO is an Equal Employment Opportunity/Affirmative Action employer. We provide reasonable accommodation for qualified individuals with disabilities, including veterans, in job application procedures. If you have any difficulty using our online system due to a disability and you would like to request an accommodation, you may contact us at 949-720-7744 and leave a message. This is a dedicated line designed exclusively to assist job seekers with disabilities to apply online. Only messages left for this purpose will be considered. A response to your request may take up to two business days.

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