Communications Specialist

New Flyer is North America's heavy-duty transit bus leader, providing sustainable mobility solutions through transit buses, technology, and infrastructure. New Flyer is a subsidiary of NFI Group, a leading independent bus and coach manufacturer and a leader in electric mass mobility solutions. Building on its 90+ year legacy of innovation, New Flyer is the only manufacturer offering all three types of zero-emission transit buses, with over 1,900 zero-emission buses delivered to date. Proudly serving all 25 of the largest transit agencies in North America, New Flyer actively supports over 35,000 heavy-duty transit buses currently operated by approximately 500 agencies.

POSITION SUMMARY: The Communications Specialist will play a key role in developing and executing external communications strategies for New Flyer and MCI (public sector). With a strong focus on U.S. and Canadian policy expertise, this role will support media relations, government affairs, marketing, and sales initiatives through clear, consistent, and impactful messaging.

WHY JOIN US:

• Be a part of a team leading the world's electrification of mass mobility
• Competitive Wages and comprehensive benefit package with Immediate benefit eligibility
• Paid holidays and vacation
• Registered pension plan with generous company match
• Passionate about creating a better product, a better workplace, and a better world
• Inclusive workplace culture that values and empowers team members
• On-the-job training in a continuous learning environment (we've invested 12.9 million in 2024)
• Advancement opportunities within our family of companies

WHAT YOU WILL DO:

• Develop and implement communication strategies and campaigns to support corporate, sales, marketing, and government relations initiatives
• Lead the media release process, including drafting, fact-checking, and managing approvals in line with corporate policy
• Create compelling content for press releases, editorials, speeches, abstracts, marketing collateral, and industry publications ensuring clarity, accuracy, and alignment with brand standards
• Supports the execution of crisis communication plans by drafting messaging, monitoring communication channels, and preparing updates and materials to ensure timely, accurate, and consistent communication during critical situations
• Support government relations and public affairs by developing materials that address U.S. and Canadian political, legislative, and social contexts
• Collaborate with executives and subject matter experts to prepare speeches and presentations for industry events and engagements
• Produce persuasive proposals, RFP responses, and technical summaries that clearly communicate value propositions
• Contribute to digital and social media content, ensuring relevance and alignment with strategic objectives
• Stay current on industry, brand, and policy trends to strengthen positioning and influence communications strategies

Requirements

WHAT YOU NEED TO BE SUCCESSFUL:

• A post-secondary degree in communications, public relations, journalism, marketing, or related field (or equivalent training and experience)
• Minimum 2 years of experience in communications, public relations, or policy communications; U.S. policy/government affairs experience strongly preferred
• Exceptional written and verbal communication skills, with the ability to tailor messaging to diverse audiences and contexts
• Proven ability to create engaging content across multiple platforms (press, digital, presentations, proposals)
• Strong organizational skills, with the ability to manage multiple projects and deadlines in a fast-paced environment
• Collaborative team player with a proactive, adaptable approach
• Knowledge of AP Style and/or familiarity with public transit or manufacturing industries (asset)
• Proficiency in MS Office and communication tools; Adobe Creative Suite (asset)

Benefits

NFI Group | We Move People - YouTube

New Flyer is an EEO/AA/Female/Minority/Veterans Employer. Accommodations are available at all stages of the recruitment process, at the candidate's request.

NFI Group is a leading independent global bus manufacturer providing a comprehensive suite of mass transportation solutions. News and information are available at www.nfigroup.com, www.newflyer.com, www.mcicoach.com, www.arbocsv.com, www.alexander-dennis.com, www.carfaircomposites.com and www.nfi.parts.com