Account Based Marketing Specialist - Data Centers

About Us: JCI is a leading innovator in the industrial sector, dedicated to delivering exceptional products and services to our customers.

What we offer:

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• 401(k) plan with company match.

• Generous paid time off and holiday schedule.

• Opportunities for professional development and career growth.

What you will do:

We are seeking a strategic and results-driven Account-Based Marketer to join our team and drive targeted marketing initiatives for our data center solutions.

How you will do it:

• Develop and Execute ABM Strategies: Design and implement account-based marketing (ABM) strategies tailored to key data center accounts to drive engagement and revenue growth.

• Target Account Identification: Collaborate with sales and product teams to identify and prioritize high-value data center accounts.

• Personalized Campaigns: Create and manage personalized marketing campaigns that resonate with target accounts, leveraging insights and data to tailor messaging and content.

• Cross-Functional Collaboration: Work closely with sales, product management, and customer success teams to ensure alignment and effective execution of ABM initiatives.

• Content Creation: Work with content marketers to create compelling content, including case studies, whitepapers, and presentations, that address the specific needs and pain points of target accounts.

• Event Management: Work with event marketers to plan and execute targeted events, webinars, and workshops to engage key stakeholders within target accounts.

• Performance Analysis: Monitor and analyze the performance of ABM campaigns, providing regular reports and insights to stakeholders. Use data to optimize strategies and improve ROI.

• Customer Engagement: Build and maintain strong relationships with key decision-makers and influencers within target accounts to drive long-term engagement and loyalty.

• Market Research: Conduct market research to stay informed about industry trends, competitive landscape, and customer needs within the data center sector.

What we look for:

• Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.

• Proven experience in account-based marketing, preferably within the data center or technology sector.

• Strong understanding of ABM principles and best practices.

• Excellent written and verbal communication skills.

• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

• Proficiency in marketing automation tools and CRM software.

• Strong analytical skills with a data-driven approach to decision-making.

• Creative thinker with a passion for innovation and problem-solving.

HIRING SALARY RANGE: $97,000 - 132,000 (Salary to be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, location and alignment with market data.) This position includes a competitive benefits package. For details, please visit the About Us tab on the Johnson Controls Careers site at https://jobs.johnsoncontrols.com/about-us