Senior Digital Content Marketing Strategist

Remote United States

The application window is expected to close on 10/10/25

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Your Impact

The Senior Digital Content Marketing Strategist will be responsible for strategizing, executing, and optimizing comprehensive content-powered digital marketing demand motions across multiple platforms. This role requires a strategic thinker with a proven track record of managing successful marketing programs that drive brand awareness, engagement, and conversion to pipeline. This role will report to the Senior Director of Growth Marketing and will be in a dynamic part of one of Cisco's rapidly growing businesses

Key Responsibilities:

Digital Content Strategy Development: Design and implement strategic digital marketing content plans using core product marketing content, with digital derivative content, that aligns with B2B target audience strategies (personas, company firmographics).

Digital Content Activation: Oversee the planning, coordination, execution, and analysis of digital content campaigns, including alignment of SEO, SEM, social media, email marketing, and display advertising.

Data Analysis: Utilize analytics tools to track campaign performance, generate insights, and optimize strategies for better ROI.

Collaboration: Work closely with cross-functional teams, including content creators, designers, digital marketing, and product marketers, to ensure cohesive and effective messaging and execution.

Budget Management: Manage marketing budgets against priorities, allocate resources efficiently, and ensure cost-effective campaign execution.

Leadership: Mentor and lead a team of marketing professionals, fostering a culture of creativity, collaboration, and continuous improvement.

Market Trends: Stay updated on industry trends and emerging digital marketing technologies to maintain a competitive edge. Apply AI to making digital marketing content plans scale.

Minimum Requirements

Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.

Minimum of 10 years of experience leading content marketing strategy and / or in marketing campaign management, with a proven track record of successful campaigns.

Must have experience building buyer's journeys, collaborating with both digital teams and product marketing to build plans, and coordinating execution across internal and external teams.

Skills:

Strong project management and organizational skills.

Proficiency in marketing automation and analytics tools.

Excellent communication and interpersonal skills.

Ability to manage multiple projects and meet deadlines.

Creative problem-solving and strategic thinking abilities.

Experience managing / leading people and teams

Preferred Qualifications

Experience in cybersecurity

Certification in digital marketing or project management.

Why Cisco

At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Simply put - we power the future.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.