Senior Campaign Operations Specialist - Remote

Join Our Spiro*Verse

THIS IS A REMOTE OPPORTUNITY IN THE US.

Spiro is hiring a Senior Campaign Operations Specialist to join our Marketing team. The Senior Campaign Operations Specialist partners with various departments, including sales and operations, to deliver best-in-class service. The Senior Campaign Operations Specialist will support our growth marketing email campaigns and client survey initiatives by ensuring that nurture marketing campaigns are planned and executed effectively through our database system. This role will also be responsible for aggregating, analyzing, and translating data into insights. This role reports directly to the VP of Nurture Marketing.

Company Overview

This is Spiro. A strategically-led, creatively-driven, leading global experiential agency. We exist to cultivate powerful brand connections through the channel of experiential. We believe strong global communities are empowered by diversity, inclusion & belonging.

Where data-informed creative meets advanced digital solutions, we boldly go where no experience has gone before. As Spiro*nauts, we are born storytellers & story makers; fearless dreamers of the "what if;" and pioneers of innovation in our craft. Together, we launch brands into their experiential orbit through the power of Brand Gravity.

Learn more about who we are here!

Responsibilities

• Utilize Marketo to program content and visuals into email drafts, working collectively with the content team to ensure design optimization and brand alignment in templates.
• Create UTM codes for tagging and analytics for all sources.
• Aggregate, analyze, and translate raw data from various marketing sources into actionable insights to enable real-time decision-making.
• Build out and update a variety of recurring reports and visualizations in PPT to represent the business insights driven from the data analysis.
• Create and manage client surveys inclusive of list building and segmentation, survey creation and scheduling, and reporting out of results.
• Support marketing campaigns, including various tasks supporting campaign planning, timeline/scheduling, following up on deadlines and information needed, and coordinating with stakeholders to ensure campaigns are executed effectively.
• Populate each campaign's brief document and kept it updated in real-time for shared transparency with all stakeholders.
• Support campaign operations initiatives needed such as data aggregation, list scrubbing/clean up, pulling new data lists from paid sources, Salesforce campaign set up, and other various operational initiatives needed to support each campaign's needs.
• Work collectively with our Marketo team and the sales business development associate team to ensure data flows and campaigns are connected through the various systems and reach the BDA team as expected in real time.
• Embrace a culture of continuous learning and evolution by regularly researching best practices and trends in demand and lead gen campaigns to ensure we always execute in a forward-thinking capacity.

Requirements

We understand the importance of transferrable skills and a diverse perspective, so if you do not fit all these requirements, we still want to hear from you and encourage you to apply!

• Bachelor's degree in business or a related field preferred
• Minimum of 4 years of experience in an administrative support role or Salesforce data support role
• 2-5 years of experience in aggregating and analyzing marketing data from multiple sources to generate actionable insights and translate findings into clear, compelling PowerPoint Presentations.
• Must be highly detail-oriented with a high degree of accuracy.
• Strong critical thinking skills
• Understanding of data management required
• Must be proficient in Microsoft Office suite of products including Word, Excel, PowerPoint, Marketo is a bonus

Attributes

• Results-Driven
• Analytical
• Autonomous
• Transparent communicator
• Detail Oriented
• Lifelong Learner
• Proactive
• Reliable
• Organized
• Adaptable

How to measure success

• By 30 days, the incumbent will learn about our lead generation strategy and take over ownership of the campaign brief.
• By 60 days, the incumbent should take ownership of the operational and content management tasks with directional support.
• By 90 days, the incumbent should be completely comfortable completing all tasks related to the position with directional support.

How to measure success

• By 30 days incumbent should understand team dynamics and perform basic job functions independently
• By 60 days incumbent should be self-reliant on basic job functions and begin executing more complex tasks
• By 90 days, incumbent should have ownership over specific projects

Benefits

* Remote Environment
* Full Benefits Package
* 401K Vesting Immediately
* Psychological Safety
* Diversity, Inclusivity and Belonging Culture
* Employee Led Resource Groups
* Spiro*YOU Professional Development & Learning Programs
* Employee Events

Our Process

Our interview process is hand crafted to our roles. In general, you can expect to have an initial phone interview with our talent acquisition team and thereafter video interviews with team members and your future manager. We welcome candidates to view our social medial channels and website to extend the conversation beyond the responsibilities of the role. Once you have completed the interview process, we conduct a criminal background check, where applicable by law.

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