Senior Instructional Designer

Position: Instructional Designer
Location: Los Angeles, CA (5 days onsite )
Duration: 3-6 Month with extension
Pay Rate: $70/hr W2 or $80hr C2C

Position Overview:
We are seeking an innovative and experienced Senior Instructional Designer with advanced skills in digital learning, UX design, and multimedia production. This role is responsible for leading the end-to-end design and development of engaging, interactive, and media-rich e-learning experiences that drive measurable outcomes.
You will combine adult learning theory, visual storytelling, and cutting-edge tools to design scalable, learner-centric experiences. This includes scripting AI-generated video using Synthesia, designing intuitive learning interfaces using Articulate Storyline 360, Adobe Captivate, and the Adobe Creative Suite. Other tools considered such as Figma.

Key Responsibilities:

• Design and develop innovative digital learning solutions (asynchronous, synchronous, mobile, and blended) based on sound instructional strategies and user experience (UX) principles.
• Conduct needs assessments, learner and audience analysis, and content gap reviews to craft tailored learning experiences.
• Lead the development of e-learning courses using:
  • Articulate Storyline 360
  • Articulate Rise
  • Adobe Captivate
  • Camtasia
• Develop and integrate AI-generated video content using Synthesia or Pictory, with custom avatars and voiceovers.
• Create engaging animated and video content using:
  • Adobe After Effects
  • Adobe Animate
  • Adobe Premiere Pro
• Design learner interfaces, wireframes, and mockups (like Figma browser-based UI/UX design platform known for its collaborative prototyping, real-time editing, and interface design capabilities).
• Build and edit multimedia assets with Adobe Creative Cloud tools:
  • Photoshop, Illustrator, Premiere Pro, Audition, and After Effects
• Collaborate closely with SMEs, graphic designers, engineers, and business stakeholders to bring content to life.
• Ensure content is SCORM and/or xAPI-compliant and fully accessible.
• Deploy and manage courses through LMS platforms such as Cornerstone, Workday Learning.
• Collect and analyze learning data to iterate and improve user experience and instructional effectiveness.
• Mentor junior instructional designers and contribute to knowledge sharing within the team.

• Bachelor's degree in Instructional Design, Educational Technology, Human-Centered Design, or a related field (Master's preferred).
• Minimum 7+ years of instructional design experience with a strong emphasis on e-learning, UX design, and multimedia animation.
• Demonstrated expertise in tools including:
  • Articulate Storyline 360, Adobe Captivate
  • Synthesia, Camtasia
  • Figma, Adobe XD, InVision
  • Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects, Audition)
• Experience designing responsive and mobile-friendly learning content.
• Familiarity with instructional design methodologies (ADDIE, SAM, PROSCI).
• Working knowledge of LMS administration and SCORM/xAPI standards.
• Excellent writing, storytelling, and visual communication skills.
• Strong time management and project coordination skills in an Agile or iterative development environment.

• Experience integrating AI-powered tools into learning workflows.
• Knowledge of accessibility and inclusive design best practices.
• Experience using data to evaluate and optimize learning experiences.