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Product Marketing Manager

MicroStrategy
United States, Virginia, Tysons Corner
1850 Towers Crescent Plz (Show on map)
Jan 05, 2026
Company Description

Strategy (Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data-driven innovation. We don't just follow trends-we set them and drive change. As a market leader in enterprise analytics and mobility software, we've pioneered the BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate.

But that's not all. Strategy is also leading a groundbreaking shift in how companies approach their treasury reserve strategy, boldly adopting Bitcoin as a key asset. This visionary move is reshaping the financial landscape and solidifying our position as a forward-thinking, innovative force in the market. Four years after adopting the Bitcoin Standard, Strategy's stock has outperformed every company in the S&P 500.

Our people are the core of our success. At Strategy, you'll join a team of smart, creative minds working on dynamic projects with cutting-edge technologies. We thrive on curiosity, innovation, and a relentless pursuit of excellence.

Our corporate values-bold, agile, engaged, impactful, and united-are the foundation of our culture. As we lead the charge into the new era of AI and financial innovation, we foster an environment where every employee's contributions are recognized and valued.

Join us and be part of an organization that lives and breathes innovation every day. At Strategy, you're not just another employee, you're a crucial part of a mission to push the boundaries of analytics and redefine financial investment.

Job Description

The Role: Strategy,a pioneer in AI-powered business intelligence,is seeking adynamic Product MarketingManagerto fuel our go-to-market efforts.In this critical role supporting marketing strategy, positioning, and messaging for our evolving suite of data and analytics products, you will be helping to shape the future ofStrategy.

Ideal candidates will have a deepunderstanding of the enterprise software market, a passion forAI,data and analytics, and a proventrack recordof successfully launching and marketing software products to enterprise customers.

This position requires the employee to work four days a week in the Tysons Corner, VA office.

Your Focus:

  • Market Analysis:Maintainongoingmarket research and competitive analysis toidentifymarket trends, customer needs, and competitive positioning. Use insights to inform marketing strategiesand messaging.
  • Go-to-Market Planning:Lead the development and execution of go-to-market plans for new product launches and feature releases. Collaborate with cross-functional teams including product management, sales, and customer success to ensure successful product launches.
  • Positioning and Messaging:Create compellingexternalproduct positioning, messaging, and value propositions that resonate with target enterprise audiences. Ensure consistency across all marketing channels and materials.
  • Sales Enablement:Develop and deliver sales enablement tools, including product collateral, presentations, and training materials. Equip the sales team with the knowledge and resources needed to effectively sellStrategyproducts.
  • Content Development:Oversee the creation of high-quality marketing content, includingwhitepapers, webinars, and blog posts. Ensure content is aligned with the overall marketing strategy and supports lead generation and customer engagement efforts.
Qualifications
  • Bachelor's degree in Marketing, Business,Engineering,Computer Science,AI,or a related field; MBA preferred.
  • 7+years of experience inenterprise softwareproduct marketing, with at least2yearsin the SaaSindustry.
  • Deep understanding of the data and analytics market, including key trends, technologies, and competitive landscape.
  • Experience withcloudarchitecturesandAItechnologiesin the enterprise, and personal use of AI tools forproductivity and effectiveness.
  • Proventrack recordof successfully launching and marketing enterprise softwareand SaaSproducts.
  • Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable strategies.
  • Exceptionalcommunication and presentation skills, with the ability to articulate complex concepts to diverse audiences.
  • Strong project management skills, with the ability to manage multiple initiativessimultaneouslyincluding withcross functional teams.
  • Passionate, driven, self-directed,andinnovative inapproach, with a customer-centric mindset.
Additional Information

Strategy is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, creed, color, religion, national origin, gender, sex, sexual orientation, gender identity, disability, veteran status, age, genetic information, or any other legally-protected basis.

Strategy provides reasonable accommodation for qualified individuals with disabilities in the hiring process. If you have any difficulty using our online system and you need an accommodation due to a disability, you may contact us about your interest in employment atapplication_accommodations@strategy.com.

Visit Strategy's Careers page for additional information.

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