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Program Coordinator I - Marketing

Rutgers University
life insurance, employee discount
United States, New Jersey, New Brunswick
Jan 10, 2026
Position Details

Position Information
















Recruitment/Posting Title Program Coordinator I - Marketing
Job Category URA-AFT Administrative
Department Public Outreach & Communicatn
Overview
The School of Environmental and Biological Sciences, located on the George H. Cook Campus, is one of the largest schools of Rutgers University in New Brunswick, New Jersey. We pursue excellence in research, teaching, and outreach in areas of study that address the biological spectrum from molecules to ecosystems. Our emphasis is on both the fundamental sciences and the social and human dimensions. We offer 21 undergraduate majors, including plant and animal sciences, microbiology, biotechnology, agriculture and food systems, landscape architecture, food and nutritional sciences, ecology and evolution, marine science and oceanography, environmental sciences and meteorology, human ecology, entomology, and environmental economics.
The Office of Continuing Professional Education (OCPE) offers practical, high-value outreach and public service programs that enrich our adult learners with new skills, new careers and new opportunities. We actively seek to define educational and outreach needs among municipal, county and state departments, private industry and local, regional, and nationwide organizations. By providing a diverse range of educational programs, we serve the people of New Jersey, their jobs, and the urban, suburban and rural communities in which they live.
Posting Summary
Rutgers, The State University of New Jersey is seeking a Program Coordinator I - Marketing for the Office of Continuing Professional Education. This position is responsible for the creative development and management of OCPE's marketing presence for a wide range of audiences. Our audiences include customers within the state, nationally and internationally. Work is directed by the Assistant Director at the Office of Continuing Professional Education ( OCPE) at NJAES-Cooperative Extension.

Among the key duties of the position are the following:

  • Coordinates, plans, schedules, writes, designs, and edits marketing campaigns and advertisements to increase attendance and revenue of OCPE's vast portfolio of programs.
  • Cultivates current customer prospects and develops new prospects across multiple platforms.
  • Provides timely and helpful responses to customer inquiries regarding courses and programs.
  • Maintains working knowledge of OCPE's programs and audiences to understand how they intersect with each other as well as a broad understanding of the mission, vision, role and goals of OCPE, the New Jersey Agricultural Experiment Station, Cooperative Extension and the university.
  • Performs professional work that requires knowledge of marketing principles and practices, and a good understanding, use, and application of related concepts, theories, principles, practices and terminology of the organization.
  • Completes work under general supervision, within established work parameters, with few direct instructions.

FLSA Nonexempt
Grade 04
Salary Details $60,000 - 62,500
Minimum Salary 59893.480
Mid Range Salary 73909.480
Maximum Salary 87925.480
Offer Information
The final salary offer may be determined by several factors, including, but not limited to, the candidate's qualifications, experience, and expertise, and availability of department or grant funds to support the position. We also take into consideration market benchmarks, if and when appropriate, and internal equity to ensure fair compensation relative to the university's broader compensation structure. We are committed to offering competitive and flexible compensation packages to attract and retain top talent.
Benefits
Rutgers provides a comprehensive benefits package to eligible employees. The specific benefits vary based on the position and may include:

  • Medical, prescription drug, and dental coverage
  • Paid vacation, holidays, and various leave programs
  • Competitive retirement benefits, including defined contribution plans and voluntary tax-deferred savings options
  • Employee and dependent educational benefits (when applicable)
  • Life insurance coverage
  • Employee discount programs

Position Status Full Time
Working Hours
Standard Hours 37.50
Daily Work Shift
Work Arrangement
Consistent with the current application of Rutgers Policy 60.3.22 or the applicable provisions of relevant collective negotiations agreements, this position may be eligible for a hybrid work arrangement. Flexible work arrangements are not permanent, are subject to change or discontinuation, and contingent on the employee receiving approval in the FlexWork@RU Application System.
Union Description URA-AFT Administrative
Payroll Designation PeopleSoft
Seniority Unit
Terms of Appointment Staff - 12 month
Position Pension Eligibility ABP
Qualifications






Minimum Education and Experience
  • Bachelor's degree in marketing, public relations, communication, journalism, English, or a related field or an equivalent combination of education and/or experience and two years of experience that demonstrates skill, knowledge, and understanding of marketing, public relations, or promotional advertising.
Certifications/Licenses

  • A valid driver's license would be required for this position.
  • Successful completion of the university's defensive driving course (within six months of hire).

Required Knowledge, Skills, and Abilities

  • Proficiency in customer relationship management software, email marketing software, digital marketing best practices, photo editing software (Adobe Photoshop preferred), digital marketing design tools (e.g. Adobe InDesign or Canva), SEO techniques, social media marketing, paid advertising platforms (e.g., Google Ads, Facebook ads, and others) and Microsoft Office Suite.
  • Strong interpersonal, communication, and organizational skills.
  • Ability to work with a diverse group with tact and diplomacy.
  • Must be a self-starter who looks forward to meeting our customers in person and on the phone and can see the overall objective, takes initiative, and demonstrates competency in variety of tasks from conducting interviews for promotional purposes to creating ad campaigns to prospect development and closure.
  • Excellent planning skills to manage a steady, busy workflow but also be adaptable and flexible to accommodate changes and time-sensitive requests.
  • Ability to apply relevant past professional experience while being motivated and excited to learn new skills and strategies to effectively support the marketing unit and OCPE.

Preferred Qualifications

  • Four years of relevant experience in a marketing/sales role and demonstrated competence and computer literacy in industry standard software.
  • Demonstrated project management, critical thinking, and creative problem-solving skills.
  • Effective customer service and collaborative skills.
  • Ability to quickly understand organizational needs and priorities.
  • Familiarity with basic HTML coding.
  • Familiarity with OCPE program areas (including environmental management, turfgrass management, landscaping, radon, and public health) will allow this position to better understand customer needs and develop effective marketing campaigns.

Equipment Utilized

  • Microsoft Products (Outlook, Word, Excel, Powerpoint, Access, OneDrive, SharePoint, Teams).
  • Email marketing software (Constant Contact currently used).
  • Internet browsers.
  • Salesforce CRM (Customer Relationship Management).
  • Ancor Registration system.
  • Adobe Creative Suite (Photoshop, InDesign).
  • Canva.
  • Google Ads, Facebook Ads.
  • AI tools (e.g., ChatGPT, ClaudeAI, Gemini, or others useful for marketing purposes).
  • Animoto or similar video creation tool.
  • YouTube Studio.
  • Online fax broadcast tool (Westfax currently used).

Physical Demands and Work Environment

  • No specific dress code is defined, but this position is expected to dress professionally for meetings and conferences.
  • Ability to lift up to 25 lbs.
  • Ability to work in a fast-paced, sometimes loud office environment with strong customer service skills, anticipating needs while dealing with concurrent deadlines, interruptions and sudden changes in priorities.
  • Work can be done sitting or standing (standing desk provided).
  • When working at or attending OCPE courses and events, this position occasionally requires travel to on-campus, off-campus and out-of-state facilities and working outside of standard work hours, including overnight travel (1-2 times per year).

Special Conditions
  • Clean Driving Record.
Posting Details






Posting Number 25ST2656
Posting Open Date 01/09/2026
Special Instructions to Applicants
Regional Campus Rutgers University-New Brunswick
Home Location Campus Cook (RU-New Brunswick)
City New Brunswick
State NJ
Location Details
Pre-employment Screenings
All offers of employment are contingent upon successful completion of all pre-employment screenings.


Immunization Requirements

Under Policy 100.3.1 Immunization Policy for Covered Individuals, if employment will commence during Flu Season, Rutgers University may require certain prospective employees to provide proof that they are vaccinated against Seasonal Influenza for the current Flu Season, unless the University has granted the individual a medical or religious exemption. Additional infection control and safety policies may apply. Prospective employees should speak with their hiring manager to determine which policies apply to the role or position for which they are applying. Failure to provide proof of vaccination for any required vaccines or obtain a medical or religious exemption from the University will result in rescission of a candidate's offer of employment or disciplinary action up to and including termination.



Equal Employment Opportunity Statement
It is university policy to provide equal employment opportunity to all its employees and applicants for employment regardless of their race, creed, color, national origin, age, ancestry, nationality, marital or domestic partnership or civil union status, sex, pregnancy, gender identity or expression, disability status, liability for military service, protected veteran status, affectional or sexual orientation, atypical cellular or blood trait, genetic information (including the refusal to submit to genetic testing), or any other category protected by law. As an institution, we encourage all qualified applicants to apply. For additional information please see the Non-Discrimination Statement at the following web address: http://uhr.rutgers.edu/non-discrimination-statement


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