The Role
The Manager, Merchandising Operations is responsible for leading and optimizing daily merchandising operations across digital and in-store channels, including product data management, discount and promotion execution, and vendor and inventory-related operational workflows. This role is a critical driver of executional excellence-ensuring merchandising strategies are translated into consistent, compliant, and high-performing operational reality. This position serves as a strategic and operational partner to the Senior Manager of Merchandising Operations, using data to drive team performance, process adherence, and cross-functional outcomes. The Merch Ops Manager leads with discipline and curiosity-balancing day-to-day execution with continuous improvement and project leadership that scales the business. This role works closely with E-Commerce, Retail Operations, Brand Marketing, IT, and Buying to deliver a market-leading customer experience that drives conversion, sales, and operational confidence across GTI's retail footprint.
Responsibilities
- Manage, coach, and develop a merchandising operations team responsible for product, pricing, and promotional execution, setting clear expectations and reinforcing accountability.
- Use data and performance metrics to actively manage team output,identifygaps, prioritize work, and improve execution across merchandising operations workflows.
- Establish,monitor, and enforce adherence to merchandising operations processes, ensuring consistency, compliance, andreducing reactive workacross teams and channels.
- Develop,maintain, and evolve KPIs, dashboards, and reporting that measure team performance, process effectiveness, and business impact, translating insights into action.
- Partner closely with the Senior Manager of Merchandising Operations to support strategic initiatives,provideoperational insight, and lead projects ranging from low-complexity optimizations to high-impact cross-functional initiatives.
- Identifyoperational risks related to product data, promotions, system limitations, or regulatory requirements, and proactively develop mitigation plans.
- Lead unplanned and time-sensitive initiatives related to product, pricing, and discount data, including those driven by regulatory changes or urgent business needs.
- Support the implementation, testing, and adoption of new tools and technology, ensuring operational readiness and team enablement.
- Champion a test-and-learn approach to site merchandising and operational workflows, using experimentation and results to inform continuous improvement.
- Ensure operational documentation, training materials, and workflows aremaintained, current, and accessible to support team consistency and onboarding.
- Act as a steward of operational excellence-balancing speed, accuracy, and compliance whilemaintaininga strong customer-first mindset across all merchandising touchpoints.
Qualifications
- A high integrity leader who understands that working in the Cannabis industry comes with greater scrutiny and therefore requires a higher level of compliancewith thenational, state, and localrules, regulations, policies, and procedures of Green Thumb
- Bachelor's degree,5+yearsexperience, with preferably3+ years in e-commerceand/or digital operations
- Experiencecoaching a teamand managing the performance of team members
- Strong knowledge of US retail & ecommerce industry &cutting-edgemarket trends
- Experience developing A/B testing methodologies in Ecommerce scenarios
- Should have strong creative bent of mind, with ability to generate ideas to drive category awareness and visibility
- Record of workingeffectivelyand cross-functionallywith internal and external stakeholders
- Demonstrated ability to make decisions that prioritize the customer experience
- Experienceworkingwithin a highly matrixedorganizationand partnering with various groups -brand marketing,retail marketing,retail operations,finance, national accounts etc.
- Demonstrated abilityto influencenon-direct reportsand move towards a common vision and/or goal
Additional Requirements
- Must passany and allrequired background checks
- Must be and remain compliant with all legal or company regulations for working in the industry
- Must possess valid driver's license
- Must be a minimum of 21 years of age
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The pay range is competitive and based on experience, qualifications, and/or location of the role. Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance.
Green Thumb Pay Range
$100,000
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$120,000 USD
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