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Email Marketing Manager

Partners In Health
life insurance, paid time off, 401(k)
United States, Massachusetts, Boston
800 Boylston Street (Show on map)
Jan 23, 2026
Description
Position Title: Email Marketing Manager
Position Classification: Regular, Exempt; Full-Time; 40hrs/week
Reports to: Associate Director, Digital Marketing
Location: Employees in this role can work from our Boston, MA office, remotely within the U.S. or hybrid of these two options (up to 5% domestic and/or international travel)
Please note that we do not sponsor U.S. work authorization for this role. Candidates must be able to legally work in the U.S. without visa sponsorship.
Position Overview:
The Email Marketing Manager plans, develops, and manages all aspects of the email marketing program within the digital team, with the two main priorities: 1) growing unrestricted revenue primarily at the $1-10,000 level and 2) keeping the current base engaged with the Partners In Health (PIH) mission. They manage the program's strategy (including segmentation, testing, and supporter journeys), production (writing compelling fundraising messages and building them in mass communication tools), and execution of email campaigns (implementing various tests to maximize fundraising potential and reporting on results) for both new donor acquisition on email channels and ongoing cultivation efforts.
The Manager works under the direction of the Associate Director of Digital Marketing and manages the Email Associate, providing direction, delegation, and coaching. They work in close collaboration with the Development group to align fundraising efforts within the broader Resource Generation Branch (RGB). This position also collaborates closely with the other Marketing and Communications teams to make sure email fundraising content is consistent with other PIH messaging decisions and integrate content.
Responsibilities and Deliverables
Email Program Execution - 50%
  • Write/edit compelling fundraising, stewardship, and cultivation messages.
  • Use revenue data, audience data, and industry benchmarks to set conversion and fundraising targets. Track and report performance metrics across the channel.
  • Develop custom journeys to drive conversion based on audience insights and best practices.
  • Develop and maintain an elongated email calendar and coordinate timely production and approval processes.
Email Program Strategy - 30%
  • Oversee the email marketing program from journey mapping and segmentation to campaign strategy and deployment (updates, appeals, cultivation, advocacy, event emails).
  • Collaborate across RGB and Advocacy to develop and plan cross-channel campaigns by providing channel-specific tactical recommendations.
  • Manage and report on list health indicators; recommend strategies to improve retention, conversion, and grow our core donors.
  • Support and grow the monthly giving program through the email channel.
Team Management - 20%
  • Coach, mentor, and develop the Email Associate.
  • Provide feedback on content, fundraising tactics, and strategic direction of the email program.
Required Experience, Education, Licenses or Certifications

  • 3-5 years of experience in a digital communications role with a focus on email program management.
Required Skills

  • Excellent digital writing and editing skills for fundraising.
  • Experience collaborating with designers to produce high quality promotional and informational content.
  • Strong project management skills and attention to detail.
  • Updated understanding of digital channel trends and best practices, and commitment to applying to PIH specific context.
  • Proven data-driven, audience-centric approach to campaign building. Solid understanding of analytics.
  • Proficiency with marketing automation tools.
Preferred Skills
  • Proficient in Hubspot.
Core Values and Competencies
  • Demonstrates the organization's core values of: Commitment, Humility, Integrity and Pragmatic Solidarity/Accompaniment.
  • Accountability - Able to accept responsibility for one's actions, outcomes, and those of their team.
  • Achieving results - Able to set realistic goals, put plans into action, monitor progress, evaluate outcomes, and apply lessons learned.
  • Adaptability - Able to adapt to change, to balance multiple demands, consider new approaches, and persist towards solutions in changing circumstances.
  • Teamwork - Able to work well with others to achieve common goals. Exemplary interpersonal skills; ability to collaborate effectively with staff across departments and countries.
  • Leading & Supervising - Able to build effective teams, direct and develop staff, and manage others to meaningful outcomes.
Organizational Profile
Partners In Health (PIH) is a non-profit, global health organization that fights social injustice by bringing the benefits of modern medical science first and foremost to the most vulnerable communities around the world. PIH focuses on those who would not otherwise have access to quality health care. PIH partners with the world's leading academic institutions to create rigorous evidence that shapes more sound and all-inclusive global health policies. PIH also supports local governments' efforts to build capacity and strengthen national health systems.
As of today, PIH runs programs in 11 countries (Haiti, Kazakhstan, Lesotho, Liberia, Malawi, Mexico, Navajo Nation, Peru, Rwanda, Sierra Leone, United States), where it provides direct care to millions of patients, through public facilities and community engagement.
Partners In Health (PIH) is committed to the fundamental principle of equal opportunity and equal treatment for every prospective and current employee. It is the policy of PIH not to discriminate on the basis of race, color, national or ethnic origin, ancestry, age, religion, creed, disability, sex and gender, sexual orientation, gender identity and/or expression, military or veteran status, or any other characteristic protected under applicable federal, state or local law. PIH works in and with a number of governments in and outside the U.S., and to the extent applicable, this statement is intended to incorporate the prohibition of any unlawful discrimination covered by applicable laws in such countries, states and municipalities.
Partners In Health participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. Any offer of employment is contingent upon the successful completion of applicable background checks.
Pay and Benefits
The expected starting salary range for new hires in this position is between $75,000-$85,000/year and may vary depending on multiple individualized factors, including market for the position, job-related knowledge, skills, and experience. The position belongs to a class of roles that have a salary range between $70,000 and $100,000/year. Subject to the terms and conditions of the applicable plans then in effect, eligible employees may enroll in a 401(k) plan with automatic employer contribution, as well as participate in organization-sponsored medical, dental, vision, short-term and long-term disability insurance, and basic life insurance plans for the employee and the employee's eligible dependents. PIH offers professional development and home office reimbursements as well as a flexible paid time off policy with no maximum, generous holiday time, summer and winter breaks, and a sabbatical leave policy.
Partners In Health will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. If a reasonable accommodation is needed, please contact: [emailprotected].
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