Sr. Manager, Connected Commerce Sales

We are currently hiring a FT Sr. Manager, Connected Commerce Sales. This is a hybrid role in Boston, MA.

The Sr. Manager, Connected Commerce Sales is responsible for driving the availability and visibility of Boston Beer Company products in the digital sales environment at retail and wholesale. As the Connected Commerce voice to our top retailer and wholesaler customers, this role is responsible for developing and implementing the organizational digital sales strategy. Selling to internal and external customers, the Sr. Manager delivers best-in-class strategies, thought leadership, and digital assets to Boston Beer's prioritized wholesaler, retailer and internal sales partners.

The Sr. Manager collaborates cross-functionally with sales, commercial marketing, business insights, and IT partners to develop and lead Boston Beer's digital commerce sales strategies and support efforts and programs to drive digital sales revenue. The Sr. Manager leads and educates sales co-workers to embrace and drive omni-channel results, owning both short and long-term digital commerce strategic initiatives.

*A Hybrid position at Boston Beer requires that our coworkers reside within commuting distance to be onsite according to their teams' weekly schedule.

What You'll Brew:

• Drive BBC Sales initiatives and case growth through a dedicated retailer and wholesaler digital strategy.
• Lead a team through excellent training and development and driving results.
• Build availability and visibility of key BBC products and campaigns on the digital shelf of our accounts and at wholesalers.
• Develop and deliver a point of view on our B2B and retail digital commerce position to wholesalers, retailers and internal Boston Beer leadership.
• Identify gaps in Boston Beer assortment on prioritized digital channels to update and enhance directly or by working through BBC connected commerce and sales teams.
• Work with internal connected commerce and commercial marketing team to identify and execute against assortment/content needs on all platforms where our products can be purchased.
• Work alongside technology partners such as PROVI, VIP and Encompass on emerging technology features offered that can improve Boston Beer's supplier position within our wholesalers.
• Be the preferred partner of the off premise national account team to make BBC the lead supplier to our retailers through a "category management" like approach to the digital shelf.
• Work and align with BBC sales leadership and top wholesaler partners to uncover and align the digital go-to market strategies to our biggest customers. Further multiply those efforts against all wholesalers.
• Work and align with our top retail accounts and their digital go-to-market strategy and further multiply those efforts against all retailers.
• Develop and deliver wholesaler communication that supports our connected commerce efforts.
• Leverage market research/insight, user input and sales data to understand wholesaler and retailer emerging trends and close BBC opportunities.
• Develop strategic plans from insights to develop the channel.
• Develop the training playbook alongside the training team to educate BBC Sales on this emerging space to raise the organizations readiness level of the digital sales channel.

What Ingredients You'll Bring:
Minimum Qualifications:

• 7+ years of sales experience managing large strategic accounts with a track record of driving growth through strong service, insight, strategy and innovation
• Strong critical thinking skills with proven ability to work through ambiguous and complex situations that require problem solving
• Analytical mindset with proficiency in data-driven decision-making
• Ability to operate independently, take initiative, and manage priorities with minimal oversight
• Excellent written and verbal communication skills, with the ability to clearly present complex ideas and influence stakeholders at all levels, including external partners
• Demonstrated ability to learn quickly and to adapt with incredible capacity in an agile environment and evolving eCommerce landscape
• Willingness to travel approximately 40-50% for retailer sales calls, market visits, internal meetings, and priority wholesaler engagements

Preferred Qualifications:

• Experience in on/off-premise sales, including execution and strategy
• Proven success managing a complex retailer or wholesaler relationships and driving results
• Alcohol industry experience
• Prior people management experience, including coaching and developing talent

Level: 4M

At the Boston Beer Company and in accordance with pay transparency laws, we are open about our salary ranges. For this role, the salary range is between $117,000 and $174,000. However, it's important to note that where the person hired starts in this range is dependent on their related experience, skillset and location. Additionally, this position qualifies for a discretionary annual bonus based on company and individual performance, and certain sales roles might include a car allowance.

Some Perks:

Our people are our most important "ingredient." We hire the best talent; and we reward, develop, and retain them too.

In addition to generous healthcare on day one, stock purchase plan, 401k and more, Full Time Boston Beer Coworkers have the following perks available*:

• Tuition reimbursement
• Fertility/adoption support
• Free financial coaching
• Health & wellness program and discounts
• Professional development & training
• Free beer!

*Talk to your recruiter about eligibility

Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Fair Chance Ordinance and the CA Fair Chance Act.

Boston Beer Corporation is an equal opportunity employer and is committed to a diverse workforce. In order to help ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran's Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who wish to request accommodation in the job application process can contact jobs@bostonbeer.com for assistance.

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