GPS Sales Onboarding & Strategic Programs Lead

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The Global Public Sector (GPS) Sales Excellence & Enablement team is seeking a Manager, GPS Sales Onboarding & Strategic Programs based in McLean, VA (office flex) or U.S. remote. The GPS organization is one of the most unique and specialized business units at Salesforce - serving Public Sector, Education, and Nonprofit customers under the lens of government regulations, compliance requirements, and highly differentiated selling motions.

This role is a high-impact Individual Contributor (IC) at the Program Manager Lead level, reporting directly to the Director, GPS Sales Excellence. With a strong programmatic foundation in place, this individual will own and evolve the end-to-end GPS Sales Onboarding experience - ensuring every GPS sales new hire is armed with the knowledge, tools, and confidence to become a high-performing GPS seller.

This role will work closely with the Director of GPS Sales Excellence & Enablement to own and continuously improve the GPS Sales Onboarding program across Public Sector, Education, and Nonprofit verticals.
Initially, the role will focus on managing and delivering the core onboarding program infrastructure - including ACT training assignments, compliance reporting, the GPS New Hire Orientation, and the GPS Field Immersion Program - while building strong relationships across GPS sales, operations, and enablement teams.
Sample projects range from designing and managing role-specific onboarding learning journeys across AE, ECS, BDR, and SE new hire populations, to running the bi-monthly GPS Field Immersion Program cohort experience, producing leadership reporting on new hire readiness, and driving strategic enhancements to the onboarding experience.
Over time, this role will also drive the strategic evolution of GPS Sales Onboarding - identifying gaps, expanding program reach to new roles and geographies, and ensuring GPS is represented in company-wide enablement planning.
The ideal candidate brings strong program management execution discipline, a seller mindset, and a relentless passion for building enablement experiences that actually change behavior and accelerate time-to-productivity.

Success in this role requires the ability to think like a seller, manage complex programs with precision, and build relationships across all levels of the organization. This impact will be measured by initiatives outlined in your yearly V2MOM (a very transparent goal setting system which tracks your values, vision, methods, obstacles and measures). As one of the most innovative companies in the world, we are also expected individually to contribute to innovating in any area we work. Finally, we are an Ohana (family) culture organization and look to bring on great people who work well with others and love to celebrate success!

GPS Onboarding Program Ownership

• Own and evolve the end-to-end GPS Sales Onboarding program for AE, ECS, BDR, and SE new hires across Public Sector, Education, and NGO verticals
• Build on an established, clean framework and take the program to the next level through innovation, seller-first design, and data-driven iteration
• Manage role-specific onboarding learning journeys (Stages 1-3) delivered through Astro's Course Tracker (ACT) with 120-day completion requirements
• Design and support delivery of the live GPS New Hire Orientation session across AMER, EMEA, and ANZ regions with the support of local Enablement Business Partners
• Maintain and evolve the GPS New Hire Guide and GPS Onboarding Checklist toolkits for new hires and their hiring managers
• Partner closely with the GPS Sales Excellence & Enablement team to ensure alignment with field priorities and provide train-the-trainer sessions

Training Assignment & Compliance Reporting

• Manage the monthly LMS training assignment process for all GPS new hires - ensuring the right courses are assigned at the right stage of onboarding
• Run monthly reporting on training completion across the GPS new hire population, tracking progress against required completion dates
• Execute monthly communications cadence to new hires and their managers: overdue notices, outstanding course reminders, and escalation messaging
• Partner with Public Sector COE Enablement, Legal, Ethics & Integrity, and Global Enablement to keep compliance training current, accurate, and aligned with GPS-specific regulatory requirements
• Maintain visibility dashboards (Tableau) for GPS leadership on new hire readiness and completion rates

GPS Field Immersion Program

• Own the bi-monthly cohort-based GPS Field Immersion Program for AE and ECS new hires (~month 3 in their journey) - the final and most impactful stage of GPS onboarding
• Program runs across 7 weeks with a blend of self-paced micro-content (video, Slack), live workshops hosted by GPS subject matter experts, and quizzes
• Manage all logistics: enrollment, Slack channel setup, calendar invites, engagement tracking, participation points/prizes, and CSAT measurement
• Coordinate with GPS subject matter experts on content currency, video recording schedules, live workshop prep, and presenter readiness
• Target and maintain a 4.5+ CSAT rating across program and live workshops

New Hire Reporting & Communications

• Maintain the GPS Onboarding Learning Journey Tracker to monitor new hire progress at the individual and cohort level
• Produce regular reporting for GPS sales leadership on new hire status, onboarding health, and compliance
• Develop and send targeted new hire communications including welcome packages, manager support packages, and milestone reminders throughout the 5-month onboarding journey
• Partner with Sales Operations and HR/Employee Success to ensure accurate new hire data flow and timely program enrollment

Strategic Program Development

• Identify gaps in the current onboarding experience by thinking like a seller and performing voice of the field connections
• Stay continuously current on evolving internal tools, processes, selling motions, and product changes - and rapidly integrate updates into onboarding curricula
• Build and sustain cross-functional partnerships with Sales, Sales Operations, Solutions, Sales Programs, RFx, Deal Strategy & Execution, ECS, and Global Enablement
• Drive program expansion to additional roles (Leaders, FLMs, SE, ECS, Specialists, BDR, Promotions/Internal Transfers) and geographies (AMER, EMEA, APAC)

• 5-8 years of experience in sales, enablement, program management, or instructional design in a B2B enterprise technology environment
• Seller mindset is non-negotiable - you understand how sellers learn, what they need to be productive, and how to translate complex content into actionable, memorable training
• Proven ability to design and execute adult learning programs that stick - not just check-the-box training, but content that actually changes behavior and builds competency
• Strong program management skills - you can manage multiple cohorts, tracks, and stakeholders simultaneously without dropping a ball
• Exceptional written and verbal communication skills
• Creative and strategic thinker - you see gaps before they become problems and propose solutions before you're asked
• Comfortable with data - experience using Tableau dashboards, CSAT data, and participation metrics to drive program improvements
• Experience managing ACT/Trailhead/LMS training platforms and compliance reporting preferred

• Experience in or adjacent to Public Sector, Government, Education, or Nonprofit sales environments
• Background in adult learning theory, instructional design, or sales readiness
• Experience working with Astro's Course Tracker, Tableau/CRM Analytics dashboards, and Google Workspace
• Proven track record of building relationships and influencing without authority across a matrixed organization
• Familiarity with Slack as a delivery platform for async learning programs

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

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