DESTINATION DEVELOPMENT MANAGER - BLUE RIDGE HIGHLANDS AND VIRGINIA MOUNTAINS REGION

DESTINATION DEVELOPMENT MANAGER

Portions of SWVA Blue Ridge Highlands and Virginia Mountains Regions

The Virginia Tourism Corporation (VTC) is seeking a Destination Development Manager to cover portions of the SWVA Blue Ridge Highlands and Virginia Mountains Regions (Counties of Carroll, Floyd, Franklin, Grayson, Montgomery, Patrick, Pulaski, Smyth, Washington, Wythe and all Cities and Towns within). Working with tourism industry partners, the manager will facilitate the development of community-based tourism programs, new products, and tourism-related businesses.

Responsibilities:

Provide tourism strategic planning, technical assistance, and product development guidance

Present to local, regional, state, and federal organizations

Provide cooperative marketing assistance to communities and small tourism-oriented businesses

Connect tourism industry representatives and small businesses with VTC services

Skills:

Strong communication and organizational skills

Experience with prioritizing and managing multiple projects simultaneously

Ability to work independently with minimal supervision, as well as collaboratively within a team environment

Exhibit sound judgment in making decisions and maintain confidentiality on sensitive matters

Comprehensive knowledge of tourism development and marketing, economic development planning, entrepreneurship, professional leadership, and community development

Considerable knowledge of strategic planning, goal setting, community visioning and value development, and project planning and implementation preferred

Proficiency in MS Office suite

Experience:

Experience in business, public administration, marketing, tourism, hospitality, or related field preferred

This position will need to have the ability to telecommute, access reliable internet connectivity, and the discipline to work independently from a home office within the service area. Considerable travel and evening meetings within the served regions, including regular trips to the Richmond office will be required. A valid drivers license is required.

Being authorized to work in the U.S. is a precondition of employment. VTC uses the E-Verify system and does not provide sponsorship.

All candidates must apply through our website https://www.vatc.org/about/employment/. Salary minimum: $70,000. Application deadline: July 1, 2026.

VTC is an Equal Opportunity Employer. All applicants are considered for employment without regard to race, sex, color, national origin, religion, sexual orientation, gender identity or expression, age, veteran status, political affiliation, genetics, or against otherwise qualified individuals with disabilities. It is VEDPs intent that its employment and personnel policies and practices conform to all applicable federal, state, and local laws and regulations regarding non-discrimination and affirmative action. Applicants requiring more information or requiring assistance may contact VEDP Human Resources at 1-804-545-5634 or vtchr@VEDP.org. TDD 1-800-828-1120.

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