Creative Coordinator

Aquent is partnering with a leading company in the healthcare sector, at the forefront of innovation with a lean, performance-driven marketing team. This organization thrives on speed and efficiency, valuing strategic thinkers who can take initiative and streamline workflows to produce high-impact creative across paid social channels. This is an exceptional opportunity to join a dynamic team and make a significant impact by dramatically expanding their paid social output, especially during critical, high-volume periods, directly contributing to their growth and market presence.

Make a Significant Impact as a Creative Strategist & Producer

Are you a visionary creative professional with a passion for performance marketing and a knack for leveraging cutting-edge AI tools? We are seeking a dynamic individual to join our client's marketing team. In this pivotal role, you will own the end-to-end creative production process for performance marketing campaigns, with a strong emphasis on utilizing generative AI to dramatically scale ad output. You will develop compelling creative strategies, meticulously oversee asset creation, and ensure all campaigns rigorously comply with regulations in a highly sensitive environment.

Key Responsibilities

• Own and manage the complete creative production process for performance marketing campaigns, from initial briefing through to final execution.
• Strategically leverage generative AI tools to produce a high volume of static ad creative and draft compelling campaign copy and scripts.
• Collaborate closely with compliance officers to ensure all creative assets adhere to strict regulatory guidelines and necessary disclaimer requirements.
• Work effectively with external video editors, providing them with meticulously approved briefs, copy, and scripts for final video production.
• Analyze performance data from creative analytics platforms to inform and continuously optimize future creative briefs and strategies.
• Maintain an up-to-date understanding of social media platform specifications, emerging production trends, and best practices for advertising.
• Ensure availability and responsiveness during peak seasonal periods, particularly from Open Enrollment through mid-January.

Must-Have Qualifications

• Minimum of 5 years of experience in creative strategy and production, with a dedicated focus on social media or performance marketing.
• Demonstrated experience working within or for highly regulated industries where advertising disclaimers and strict compliance are paramount (e.g., healthcare, finance, insurance, pharmaceuticals, or banking).
• Hands-on experience utilizing generative AI tools for creative asset generation, drafting copy, and optimizing workflow efficiency.
• A strong understanding of performance marketing workflows and various ad formats specifically for paid social channels.
• Proven ability to independently drive the creative process with minimal direction, showcasing strong ownership and initiative.

Nice-to-Have Qualifications

• Prior creative agency experience is a plus.
• Direct experience with Claude (including Claude Code) or Motion.

About Skill:

Skill connects the best professional, IT, engineering, financial and administrative talent with the world's biggest brands. Our eligible talent get access to benefits such as health benefit contributions, retirement plans with match and flexible spending accounts.

Skill is an equal-opportunity employer. We evaluate qualified applicants without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.