Marketing Analyst

Monroe

Wisconsin

Job Description

Integrated Marketing Solutions, Inc offers a range of alternative media management and consulting solutions and is an affiliate of Colony Brands, Inc. Colony Brands, Inc. is one of the world's largest and most successful direct marketing catalog and e-Commerce companies. We are seeking a Housefile Marketing Analyst to support our marketing division. If you enjoy building out mailing plans, collaborating with other teams and enjoy looking at the "big-picture" to integrate data with company goals than this may be the position you've been looking for!

What You'll Do
The primary role of this position is to ensure the planning, execution, and analysis of client catalog campaigns. Through the use of SQL programs, Unica Campaign, and extensive Excel worksheets this role builds detailed sales, circulation, and budget plans which support the growth and profitability of clients and their businesses. You'll recommend and implement plans to increase profitability to the buyer file and act as a key contributor to the overall marketing strategy and customer engagement tactics. You'll be responsible for:
*Development of sales, housefile circulation, and marketing budget plans for assigned catalogs campaigns
*Presenting a summary of sales, housefile circulation, and marketing budget plans for the upcoming season
*Meeting all schedules and deadlines provided
*Developing seasonal sales and order curves for operations planning

Qualifications

This position requires initiative and a high degree of efficiency, while building partnerships throughout the organization. Ideally you will have a Bachelor's degree in a Business, Marketing, Math or Statistics discipline and 1+ years' of statistical and data analysis experience. In addition, we are looking for:
*Exceptional verbal communication and presentation skills
*Keen attention to detail
*Strong Excel abilities and the ability to work in multiple databases
*An extensive knowledge and use of MS Office and Windows applications

This position will require you to work onsite at our headquarters in Monroe, WI.

Note: We do not offer immigration sponsorship for any position at this time.

About Us

With over 20 years of experience, Integrated Marketing Solutions (IMS) specializes in managing consumer catalog and direct response mailing lists. As an affiliate of Colony Brands, one of North America's largest multi-channel, direct-marketing companies, we are proud to be part of a dynamic and innovative industry. At IMS, we promote employee growth through various learning initiatives and programs. Our dedication to employee growth and well-being is reflected in the comprehensive benefits and support programs we offer, ensuring a positive and inclusive work environment for everyone.

Benefits Details

Colony Brands is not just about growing our profits - We are about giving our employees the opportunity for growth and providing a better place to live and work. We also offer our employees many great rewards in addition to monetary compensation:

Job Category

Analytics

Employment Type

Regular/Full-Time