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Manager Consumer & Marketplace Insights

Nestle
United States, Ohio, Solon
30003 Bainbridge Road (Show on map)
June 18, 2024

Foods people love. Brands people trust. And a career that nourishes your future like no other.

If you're driven by the passion to do something meaningful that changes lives, Nestle is the place for you. Nestle USA is one of seven operating companies that make up Nestle's presence in the United States. We're in 97% of American homes, and as the leading food and beverage company, our goals are to continue to deliver quality food and beverage products, strengthen our local communities, and reduce our environmental and climate impact.

We're determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day. Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond. Because our focus is not only on nourishing our customers, but also about enriching you.

This position is not eligible for Visa Sponsorship.

We're determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day. Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond. Because our focus is not only on nourishing our customers, but also about enriching you.

Are you ready to shape the future? Aspire to help drive an organization that fuels billion-dollar brands while embracing transformation? Are you an innovative insights leader who thrives on challenges, embraces calculated risks, and champions a people-centric culture to drive impactful results? Look no further!

POSITION SUMMARY:
We are seeking a dynamic Consumer Insights Leader who thrives on challenge, innovation, and consumer obsession. As a key player in Nestle's beloved CPG category-Frozen Meals-you will challenge the status quo and make a significant impact. Your expertise in data, insights, and foresight will fuel growth and elevate our consumer-centric approach.

PRIMARY RESPONSIBILITIES:
Leadership & Consulting:

  • Brand Co-Pilot: Provide consumer perspective and solutions to brand management. Continuously represent the voice of the consumer with deep empathy and understanding, influencing decisions in their favor. Translate data into meaningful and compelling insights, communicated with compelling storytelling.
  • Strategic Perspective: Collaborate with business partners to understand drivers, challenges, and growth opportunities. Move beyond data to create actionable perspectives using a "what, so-what, now-what" narrative.
  • Holistic Consumer View: Partner with insights functions across Consumer, Analytics, and Shopper, fostering a unified team perspective.
  • Empathy Building: Communicate existing climate, identify behavior shifts, and bring to life trends and platforms to drive opportunities.

Brand Insights Development:

  • High Value Portfolio Strategy: Focus on driving high value/high impact work and leverage insights to enhance the full brand portfolio.
  • Connecting the Dots: Synthesize research (primary, secondary, market data) to build a comprehensive consumer story.
  • Business-Appropriate Communication: Tailor research findings to support upcoming decisions and deliver in business-audience appropriate way that drives winning strategies.

Budget & Vendor Management:

  • Strategic Planning: Develop annual plans and budgets aligned with commercial partners to deliver impactful insights.
  • Supplier Relationships: Provide suppliers access to relevant information, fostering valuable partnerships.

Financial/Strategic Impact:

  • Deliver Business Goals: Contribute to corporate objectives related to Market Share, Sales Volume Growth, Brand Health, Return on Investment, and Product Performance.

REQUIREMENTS AND MINIMUM EDUCATION LEVEL:

  • Bachelor's Degree in Marketing, Economics, Psychology, Sociology or related field required; MBA preferred
  • Minimum of 5+ years of marketing research/consumer insight experience with proven business impact.
  • Strong drive for results with a passion for the consumer and marketing.
  • Business-owner vs. researcher mindset and proficiency in syndicated and custom data knowledge (Nielsen, Circana)
  • Be comfortable with ambiguity and needing to figure things out
  • Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate particularly as related to innovation
  • Experience leading projects with ownership of budgets, suppliers, research, and schedule
  • Strong sense of curiosity and desire to seek opportunities to self-educate on new methodologies and techniques, and general research and business news.
  • Ability to influence across multiple levels in an organization

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It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestle. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestle seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestle home.

The Nestle Companies are an equal employment opportunity and affirmative action employer* seeking diversity in qualified applicants for employment. All applicants will receive consideration for employment without regard to race, ethnicity, color, gender, gender identity, age, religion, national origin, ancestry, disability, perceived disability, medical condition, genetic information, veteran status, sexual orientation, or any other protected status, as defined by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.comor please dial 711 and provide this number to the operator: 1-800-321-6467

*Note: Nespresso is not a federal contractor and does not maintain affirmative action programs

Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy

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