Senior Manager, Strategic Services

Who we are:

The Lacek Group is a collection of brilliant, passionate, intellectually curious, and unique people who work on the leading edge of customer engagement. We come to work every day to help our clients build longer-lasting, more profitable customer relationships. We listen, collaborate and celebrate together. We treat each other with kindness and respect. And we believe different perspectives drive innovation, fuel creativity and make our business and communities better.

Together with our parent company Ogilvy, one of the most creative and effective agencies in the world, we believe diversity drives smarter work for our clients - and better business for us.We believe inclusion is essential, and we welcome all who are ready to join our push for positive change. Every single day.

What we need:

As a Senior Manager, Strategic Services, you will be contributing to the development of customer marketing strategy on behalf of The Lacek Group's clients and leading mid-size loyalty and customer engagement projects. In leveraging your deep understanding of clients and industries, you'll be responsible for providing strategic input and recommendations for the team. You will also enjoy building robust client relationships.

What you'll do:

• Own and manage specific agency client facing documentation like program concept detail documents or benefit/feature planning documents
• Work directly with clients on defining strategic program direction for smaller marketing projects
• Assist Strategic Services group in loyalty program development
• Support account teams with client specific requests and needs
• Support the Strategic Services group with knowledge and insight gathering for publication
• Support new business development with strategic insights, concept generation and customer research
• Help maintain The Lacek Group though leadership in the loyalty space
• Aid in program analytics and metrics development in order to guide strategy formulation

What you'll bring:

• Undergraduate degree in Business, Marketing, Economics, Finance or related field
• 5+ years of relevant marketing experience, ideally in Direct Marketing, CRM or Loyalty Marketing
• Able to build deep client and industry knowledge, and identify trends, gaps and opportunities from data and client/industry information
• Experience with loyalty programs, customer engagement, customer analysis, business metrics, program and promotional tracking & evaluation
• Significant contributor to loyalty and engagement ideation on behalf of clients' businesses
• Able to lead smaller marketing projects and work independently on promotional and tactical planning
• Demonstrated experience building positive client relationships
• Solid storytelling and presentation development skills
• Up to 10% travel

Competencies you'll demonstrate:

• Agency Citizenship
• Building Strategic Work Relationships
• Building Trust
• Business Acumen
• Continuous Learning
• Engagement Readiness
• Formal Presentation
• Gaining Commitment
• Innovation
• Strategic Decision Making
• Technical/Professional Knowledge and Skills

You'll love working at The Lacek Group - smart people, great environment, engaging culture, comprehensive benefits and fantastic growth opportunities. Your confidential inquiry is encouraged.

The Lacek Group is an Equal Opportunity Employer

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