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Product Marketing, Sr Staff

United States, California, Sunnyvale
May 23, 2024

Technical Marketing Manager


USA - California - Mountain View/Sunnyvale, USA - USA

Job Description and Requirements

At Synopsys, we're at the heart of the innovations that change the way we work and play. Self-driving cars. Artificial Intelligence. The cloud. 5G. The Internet of Things. These breakthroughs are ushering in the Era of Smart Everything. And we're powering it all with the world's most advanced technologies for chip design and software security. If you share our passion for innovation, we want to meet you.

In this role as Technical Marketing Manager you are responsible for developing and documenting market-oriented positioning, messaging, and competitive differentiation. The Specialist seeks to understand the relevant market and key customer buying criteria to develop effective outbound communication in the most effective mediums.

Technical Marketing Manager


  • Partner and collaborate with engineering, technical pre-sales, and broader marketing teams to create and deploy relevant sales and marketing content for customer engagements and drive marketing activities
  • Ensure marketing and sales teams are equipped with a competitive differentiating marketing collateral for different market verticals
  • Work closely with leadership team to present updates, review strategies and initiatives, and drive alignment on priorities
  • Work with corporate marketing communication creating collaterals and outbound marketing
  • Work with solutions engineers and product managers to create content for white papers, technical reviews, case studies, blogs and interviews/videos, showcasing expertise, benefits, offerings, and enhancing customer understanding of our solutions offering
  • Minimum 8 years of Semiconductor EDA industry or ASIC design marketing experience
  • A solid understanding of semiconductor market and industry landscape for ASIC flow, packaging, system design, and SoC/System analysis
  • Proven verbal and written communications skills
  • Has proven ability to work across functional and cultural boundaries
  • Experience in driving programs and business initiatives in collaboration with key contacts outside of own area of expertise
  • Cross-functional collaborative skills

The base salary range across the U.S. for this role is between $149,000 - $223,000. In addition, this role may be eligible for an annual bonus, equity, and other discretionary bonuses. Synopsys offers comprehensive health, wellness, and financial benefits as part of a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors, including location, skills, experience, and education. Your recruiter can share more specific details on the total rewards package upon request.

Inclusion and Diversity are important to us. Synopsys considers all applicants for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, military veteran status, or disability.

Job Category



United States

Job Subcategory

Product Marketing

Hire Type


Base Salary Range

$149,000 - $223,000

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